Re: January B2B Toolkit

From
Julia Jenkins <jujenkins@thekey.com>
To
Denny Roebel <denny.roebel@thekey.com>
CC
Timothy Thomas <tt@thekey.com>, Jackie Summers <jsummers@thekey.com>
Date
Tue, 14 Jan 2025 15:09:58 -0800
Folder
INBOX
--00000000000018d96a062bb2ab62 Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Yes will do! On Tue, Jan 14, 2025 at 7:56=E2=80=AFAM Denny Roebel wrote: > Julia - > > Can we just focus on Toronto with this speaking campaign? > > On Mon, Jan 13, 2025 at 6:28=E2=80=AFPM Julia Jenkins > wrote: > >> Hi Tim & Denny, >> >> We'll have an email drip campaign to referral sources next week to >> highlight our community resource guide. Can you please confirm that our >> Canada HCLs will be participating in this initiative and that you're >> comfortable with this going out to other Canada Rev Ops accounts as well= in >> Canada? Or do you prefer we exclude Canada from the upcoming campaign? >> >> Thank you! >> >> ---------- Forwarded message --------- >> From: Ashley Mirone >> Date: Fri, Jan 3, 2025 at 5:59=E2=80=AFAM >> Subject: January B2B Toolkit >> To: >> >> >> We've moved to monthly toolkits! >> January Toolkit >> >> >> >> *Balanced Care Method + Brain Health Community Resource Strategy* >> Speakers Bureau: Brain Healthy Behavior This month we are emphasizing >> our newest Speakers Bureau topic that encompasses valuable insights for = any >> audience: for professionals, their staff, residents/clients, and familie= s. >> >> Topic Description: In this session, we will explore the fundamentals of >> brain health and the significant role lifestyle plays in maintaining it.= We >> will identify modifiable risk factors for cognitive decline and conclude >> with practical tips to promote cognitive health. >> >> *Linked Resources* >> >> Brain Healthy Behaviors - Deck >> >> >> Recording Sample Here. >> >> >> Speakers Bureau Playbook >> >> >> *Strategy for the Month* >> >> 1. Personalize the Speakers Bureau Promotional Flyer found on the >> Brand Center under Downloads > Promotional Flyers > Checkout of the B= rand >> Center ($0.00 total) with the Downloadable resource and you'll receiv= e a >> high-resolution version of the flyer in your Gmail Inbox within ~15mi= ns. >> Print in-office or locally. >> 2. Promote the Brain Healthy Behaviors Presentation to the following >> accounts >> 1. Geriatric Care Manager Practices >> 2. Skilled Nursing Staff >> 3. Senior Living Communities >> 4. Alzheimers Association >> 5. Q1 SAP Accounts >> >> *Team Goal:* >> Every Home Care Liaison will pitch the Brain Healthy Behavior >> Presentation to 5+ accounts; this is having a conversation to see if the= y >> would be interested in hosting an event. As well as get 1+ Event Schedul= ed >> by EOM January. The event does not have to be completed, but scheduled i= n >> Salesforce. >> >> * Salesforce Activity Documentation * >> Using the "Tied to Sales Initiative" dropdown on Events, each team membe= r >> should complete the following by EOM January. >> >> - Document 5+ Events with the tag: TK Speakers Bureau Pitch >> - Subject: Brain Healthy Behavior Pitch >> - Document 1+ Event Scheduled or Completed with the tag: TK Speakers >> Bureau Facilitation >

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