--000000000000e513c205acb2599d Content-Type: multipart/alternative; boundary="000000000000e513c005acb2599b" --000000000000e513c005acb2599b Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable In case you missed it in our Referral Marketing Weekly Communication this past Monday, we wanted to send a reminder on this *time sensitive * information. The 36th Annual ALCA National Conference is kicking off on Friday and we have the attendee list ready for you to leverage! Please see the below strategy and the attached excel of attendees. *Happy Hunting!!! =F0=9F=91= =8F* Here is a link to the Conference Agenda so you're in the know. We are the Keynote Speaker kicking off day 1 with a 3min video (Lily Sarafan included!) which we will share with you once it's finalized. *ALCA Conference Strategy* *Step 1:* Use the Pre-Mailing List to Find your Local ALCA Members. Make sure you're connected on LinkedIn. *Step 2:* Send the below email to these members* this week * *Step 3:* Have a meeting with all of your team to identify current clients who could benefit from and Aging Life Care Professional=E2=80=99s services.= Be ready to bring a referral to the meeting with the ALCP the week of Aug 24th= . *Step 4:* Book and Complete your ALCP Meeting. - Takeaways from your meeting: - Give a referral. - Ask if they have any clients they can refer to you today. - Option 1 - Book a time for them to come into your office to meet your team, and review the GCM pitch deck, =E2=80=9CPartnering to Provide the = Highest Caliber of Care to Clients =E2=80=9D. Use the deck to kick-off the meeting and from there mak= e the meeting an open forum for HCA/GCM questions, a discussion around clients who could benefit from one another=E2=80=99s services, and an oppo= rtunity to educate our staff on signs to watch for where a GCM would be helpful and vice-versa. - Option 2 - (IF you=E2=80=99re already passed Step 4 in your relatio= nship). - Ask for the ALCP=E2=80=99s hourly rate if we were to hire them t= o come in for a client case review where the team could discuss difficult case scenarios. Consider making this investment to invest in education for your team and to advance the relationship. _____________________________________________ Subject: Upcoming ALCA Conference; Let=E2=80=99s Connect Hi , I hope this email finds you healthy and well. I realize the Annual ALCA Conference is coming up and that you=E2=80=99ll be in attendance! Because of the value we place = on our Aging Life Care Professional partners, Home Care Assistance is the top-level Ruby Sponsor for the fourth year in a row. We couldn=E2=80=99t be= more proud to support your organization. I know this year is unique in that the Annual Conference is virtual, and split over three Fridays, but I would love to get together the week of August 24th to debrief on how the conference has been going, discuss key learnings and a dialogue around how I can better serve you as a home care partner. Prior t