--0000000000007a965005e456b48d Content-Type: text/plain; charset="UTF-8" We are in the process of filing the Mavencare NY DBA for the name change to TheKey which will take several months but we did get the go ahead from Adam. Canada would be on a different timeline which Tim can confirm. In the meantime, we are hoping to move up the timeline of the Mavencare switch to TheKey systems to August 15th but I will know more by early next week. If that is the case, they should move to our SF at the same time we make the switch to CC. I didn't include everyone in my response since we do not have an official decision or timeline but I am meeting with Angie tomorrow and should have more information after that discussion. On Thu, Jul 21, 2022 at 4:00 PM Alexa Graziani wrote: > Hi Team, > > Any status update here? Is it possible for us to set up a call next week > to discuss if so? The Mavencare branding options and Salesforce usage has > major impacts on: > > 1. How we handle paid advertising in both markets > 2. The launch of the Canadian TheKey advertising > > I understand this is a moving target so we might not have an answer yet. I > just want to be clear that Phil and I are going to need to talk this > through with the team before we can support in a greater capacity. > > Sincerely, > > On Fri, Jul 15, 2022 at 1:47 PM Audra Williams wrote: > >> They will use their own Salesforce as they are on Maventech software. >> >> On Fri, Jul 15, 2022 at 11:21 AM Alexa Graziani >> wrote: >> >>> Thanks, all! >>> >>> Lucas Canada will be HCA still till mid-September so we will have to >>> take that into account. >>> >>> My other question is on how this will impact Salesforce - will they >>> continue to use their own or move to ours? This will impact my >>> recommendation on paid media plans/our attribution for the locations. >>> >>> Sincerely, >>> >>> On Fri, Jul 15, 2022 at 10:38 AM Lucas Motro wrote: >>> >>>> Timothy - I'll include that in the conversation, thanks for flagging - >>>> but as we don't have the licensing restriction there, assumption is that we >>>> can move to TheKey sooner - is your preference to move branding in Toronto >>>> sooner or later? >>>> >>>> Thanks, >>>> Lucas >>>> >>>> On Fri, Jul 15, 2022 at 1:32 PM Timothy Thomas wrote: >>>> >>>>> Thanks Lucas. Is there an alternate timeline for Toronto? >>>>> >>>>> On Fri, Jul 15, 2022 at 1:23 PM Lucas Motro wrote: >>>>> >>>>>> Thanks Kim, yes will circle back here on NY branding timeline after >>>>>> circling up with Adam. We were scheduled to meet yesterday but rescheduled. >>>>>> >>>>>> On Fri, Jul 15, 2022 at 1:19 PM Kimberly Guerci >>>>>> wrote: >>>>>> >>>>>>> Hi all...adding Lucas as he will be meeting with Adam to discuss >>>>>>> rebranding of Mavencare to TheKey through a DBA. I think once Lucas has >>>>>>> his meeting we will have a better idea as to how to move forward. >>>>>>> >>>>>>> On Fri, Jul 15, 2022 at 11:27 AM Alexa Graziani >>>>>> agraziani@thekey.com> wrote: >>>>>>> >>>>>>>> Hi Au