Weekly Site Rankings - Overhauled

From

Kevin Murray <kevin.murray@thekey.com>

To

Executive Team <exec@thekey.com>, Ravi Mahadevia <ravi.mahadevia@thekey.com>, Tiffany Silton <tsilton@thekey.com>, Audra Williams <audraw@thekey.com>, Araceli Gutierrez <araceli.gutierrez@thekey.com>, BethAnn Rosario <bethann.rosario@thekey.com>, Coddye Ring-Noonan <coddye.ringnoonan@thekey.com>, Jennifer Geist <jennifer.geist@thekey.com>, Jessica Thomas <jessica.thomas@thekey.com>, Kimberly Guerci <kguerci@thekey.com>, Timothy Thomas <tt@thekey.com>, Kevin Parker <kevin.parker@thekey.com>, Vanessa Treadwell <vtreadwell@thekey.com>, Earl Blair <earl.blair@thekey.com>, Juan Diaz <juan.diaz@thekey.com>, Lauren Hardy <lauren.hardy@thekey.com>, Bridgett Scherer <bcarney@thekey.com>, Sharon Speirs <sspeirs@thekey.com>, Rachel Anderson-Capone <rachel.andersoncapone@thekey.com>, Stephennie Laxamana Smith <slaxamana@thekey.com>, Laura Horval <lhorval@thekey.com>, Darryl Williams <dwilliams@thekey.com>, Dave Knier <dknier@thekey.com>, Claudia Hernandez <chernandez@thekey.com>, Jennifer Lane <jennifer.lane@thekey.com>, Janette Garcia <jagarcia@thekey.com>, Shelton Johnson <shelton.johnson@thekey.com>, Cathy Goffredo <cathy.goffredo@thekey.com>, Joey Taylor <joey.taylor@thekey.com>, Christin Silveira <csilveira@thekey.com>, Danielle James <danielle.james@thekey.com>, Dawn Christensen <dawn.christensen@thekey.com>, Sericca Latimer <slatimer@thekey.com>, Timon Page <timon.page@thekey.com>, Alan Badger <abadger@thekey.com>, Andrea Nobis <andrea.nobis@thekey.com>, Alysce Craig <alysce.craig@thekey.com>, Yukari Roberts <yroberts@thekey.com>, Alisha Wise <awise@thekey.com>, Dru Vaughn <dru.vaughn@thekey.com>, Sara Marrow <smarrow@thekey.com>, Chuck Terlesky <cterlesky@thekey.com>, Emily Lynch <edean@thekey.com>, Emily Swackhamer <emily.swackhamer@thekey.com>, Breanne Johnston <bjohnston@thekey.com>, Julie Sminchak <julie.sminchak@thekey.com>, Dennis Fancy <dfancy@thekey.com>, Melani Breach <melani.breach@thekey.

Date

Fri, 7 Feb 2025 16:35:22 -0600

Folder

INBOX

Good afternoon everyone,

We have overhauled the Weekly Performance Report in order to bring
visibility to all sites' performance across key metrics that will drive
growth, and the week-over-week improvement in these areas.  As you will see
in the attached PDF (page 2), all sites are being measured across 5 metrics:

1) Revenue: Change in Trailing 4 week total revenue vs. the prior 4 weeks
2) Billed Hours: Change in Trailing 4 week billed hours vs. the prior 4
weeks
3) Census: Change in avg. Trailing 4 week client count vs. the prior 4 weeks
4) Tier 1 Starts vs. Churn: Total Tier 1 Starts less Total Tier 1 Churn
over the trailing 8 weeks (with 2 week lag)
5) Assessment to SOC Conversion: conversion rate over the trailing 8 weeks
(with 3 week lag)

Page 1 of the attached provides an overall ranking of the 56 sites included
in the Operational Incentive Plan and is also broken down by small (<$4M
annual revenue), medium ($4-$10M), and large (>$10M) sites; as well as
within each Region.  Beginning next week, I will also indicate the change
in overall rank from prior week.

Congratulations to the overall Top 10 Sites (with ties) for the week of
1/27/25:

[image: image.png]

Please look for this email on Thursday afternoon / Friday morning moving
forward.

Have a great weekend, everyone!



*Kevin Murray*
Chief of Staff & SVP, Data & Analytics | *TheKey*
Mobile: 225-368-6471
[image: TheKey] <https://homecareassistance.com/>