This is a multi-part message in MIME format --_----------=_MCPart_278196806 Content-Type: text/plain; charset="utf-8"; format="fixed" Content-Transfer-Encoding: quoted-printable ** July Toolkit ------------------------------------------------------------ Alzheimer=E2=80=99s & Brain Awareness Key Marketing Dates * Independence Day - 4th * International Self-Care Day - 24th Sales Tools ** Re-Launch of our Sales Enablement Playbook July Emphasis on SLC and GCM Channels ------------------------------------------------------------ Objective: to assess our Senior Living Community and Geriatric Care Manage= ment account relationships to: Break-In=2C Win-Back=2C or Expand. Action Items - Back to the Basics with Sales Enablement 1. Identify what status you're with with each SAP Senior Living and Geriat= ric Care Management accounts: Break-In=2C Win-Back=2C or Expand. Give an h= onest self-assessment. 2. Review your Sales Enablement Playbook (https://docs.google.com/document= /d/1jBgTGo1JMZYv1sBPG64z_ry9irD3q1L56U0ByV_Cms0/edit?usp=3Dsharing) to be= tter understand the value adds you can bring to support these accounts bas= ed on the needs of the professionals and their residents/clients. 3. Take Action in July to advance your relationship and document your acti= vities in Salesforce. Ideas for Expansion based on Account status: Salesforce Activity Documentation Using the "Tied to Sales Initiative" dropdown on Events=2C each team membe= r should use the corresponding Sales Enablement tool name from the dropdow= n as they have meetings on the field. ** July 24th - International Self-Care Day ------------------------------------------------------------ We are very excited to announce that we have a number of improved quality= promo items slated to roll out in Q3. Each promo will have a specific str= ategy as to how we are utilizing these important gifts. The first of these= is Gift Sets (sample picture above). Please see the strategy below and ex= pect the delivery to the office by July 22nd. Gift Sets include: Lotion=2C SPF Chapstick=2C Hand Sanitizer=2C Cotton Bag Strategy: 1. Schedule time now to connect with your SLC Top SAP accounts and GCM's o= n July 24th 2. Jackie Summers will be sharing the shipment sheet to the General Manage= rs to ensure shipment location accuracy. Tracking information will be shar= ed once the boxes are shipped. 3. General Managers=2C if we could please get your support to have someone= in the office present based on the tracking in order to ensure delivery.= Home Care Liaisons=2C partner with your operations team where needed. 4. Once your Gift Sets are received=2C let's get them into the field! 1. Referral Partner Use: Use your scheduled meeting times to disperse the= Gift Sets=2C showing appreciation and love to your referral partners. 2. Tier 1 SLC and GCM Client Use: these gift sets can also be used to show= appreciation to our current tier 1 clients within our focus channels. 5. Optional - use of a printed card/image to de