Re: Montreal PPC - 3 Month Review

From
Alexa Graziani <agraziani@thekey.com>
To
Louise Scanlan <louise@20eight.ca>
CC
Timothy Thomas <tt@thekey.com>, Philip Elliot <philip@20eight.ca>
Date
Mon, 12 Dec 2022 09:19:45 -0800
Folder
INBOX
--0000000000005bb19c05efa4b603 Content-Type: text/plain; charset="UTF-8" Hi Louis, Does 11:45-12:30 ET Thursday or 2-3, 3-4, or 4-5 ET Friday work for us to get together to discuss the Montreal campaign and also review the upcoming transition to TheKey? Sincerely, On Wed, Dec 7, 2022 at 4:42 PM Alexa Graziani wrote: > Hi Louise, > > I'm booked up this week but agree we should meet to discuss the campaign. > I will connect with the team this week and get back to you with some times > we can meet up next week. > > What does your schedule look like currently? > > Sincerely, > > On Wed, Dec 7, 2022 at 12:33 PM Louise Scanlan wrote: > >> Hi Alexa, >> I think it would be easier to go through the account together or at a >> minimum discuss what metrics you want precisely because I am not clear on >> what you are looking for. >> I am available this week this afternoon or Friday any time. >> >> >> >> >> >> >> 613.228.2028 | 20eight.ca | Louise@20eight.ca >> >> >> On Wed, Dec 7, 2022 at 3:24 PM Alexa Graziani >> wrote: >> >>> Thanks Louise, >>> >>> We will review it this week and get back to you on questions or setting >>> up a call to review. >>> >>> We'd like to dive deeper into the search campaign itself for home care >>> to the ad group and keyword levels. Would you be able to put something >>> together on what learnings are you seeing there by 12PT Friday, please? >>> >>> Sincerely, >>> >>> On Wed, Dec 7, 2022 at 11:11 AM Louise Scanlan >>> wrote: >>> >>>> Hello Alexa, >>>> Please see in the link below some metrics that I pulled manually for >>>> you. If I am missing anything, please let me know or if you need >>>> clarification we could have a quick chat. I am sending the ad copy report >>>> in a separate email. >>>> >>>> Louise >>>> >>>> >>>> https://docs.google.com/spreadsheets/d/1cJxbFlvrpb_cHFHDldTb48iYAQ99aH5ed-TBOQ7KBW0/edit?usp=sharing >>>> >>>> >>>> >>>> >>>> >>>> >>>> >>>> >>>> 613.228.2028 | 20eight.ca | Louise@20eight.ca >>>> >>>> >>>> On Tue, Nov 29, 2022 at 6:43 PM Alexa Graziani >>>> wrote: >>>> >>>>> Great, thanks! You as well :) >>>>> >>>>> On Tue, Nov 29, 2022 at 3:39 PM Mark Dickie wrote: >>>>> >>>>>> Hi Alexa, >>>>>> >>>>>> We'll get the report to you later in the week. Have a nice evening, >>>>>> >>>>>> >>>>>> Mark >>>>>> >>>>>> >>>>>> >>>>>> >>>>>> >>>>>> >>>>>> 613.228.2028 | 20eight.ca | Mark@20eight.ca >>>>>> >>>>>> >>>>>> >>>>>> >>>>>> >>>>>> >>>>>> >>>>>> On Tue, Nov 29, 2022 at 5:27 PM Alexa Graziani >>>>>> wrote: >>>>>> >>>>>>> Hi Louise and Mark, >>>>>>> >>>>>>> As mentioned in my other email, I want to deep dive into the wins >>>>>>> and pain points of the Montreal PPC. >>>>>>> >>>>>>> I know their reporting is here >>>>>>> , which I >>>>>>> do have access to. However, it's not intuitive how to compare a 3-month >>>>>>> time period (and also seeing the details of each month still). I also am >>>>>>> not seeing conversions as one of the Google Ads metrics in there, which is >>>>>>> a top metric I'd like to review. >>>>>>>

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