Re: November Monthly Review Meeting - December 2023

From
Alexa Graziani <agraziani@thekey.com>
To
Patrick Zehnder <patrick@infrontmarketing.ca>
CC
John McColman <john@infrontmarketing.ca>, Arshdeep Brar <ash@infrontmarketing.ca>, Timothy Thomas <tt@thekey.com>, Megan Heinen <mheinen@thekey.com>
Date
Wed, 20 Dec 2023 16:12:31 -0800
Folder
INBOX
--0000000000004a4c50060cf9f59d Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Hi Ash, One more thing - if any changes got/get made for HHI for Calgary. Please let me know what the changes ended up being and what day they went into effect. Sincerely, On Tue, Dec 19, 2023 at 10:23=E2=80=AFAM Alexa Graziani wrote: > Hi Ash, > > There's something up with our location report for all channels so I won't > be able to send that to you. > > I see you've started to make recommendations on zip codes in the location > report document. Can you please send a recap of your recommendations/why = by > EOD Thursday? I'll review it and provide additional feedback on Friday. > > Thank you! > > > On Wed, Dec 13, 2023 at 9:28=E2=80=AFAM Alexa Graziani > wrote: > >> Thank you for the thorough update, Patrick! This is great. >> >> For the incomes for Calgary, let's also continue to exclude the 41-50% >> bracket for now. >> >> Also, I saw the link to the test designs in the other email from Ash so = I >> don't need those resent, thanks! >> >> Something I'd add to this is an updated set of recommendations from your >> team on postal code changes on existing postal codes once I send the ful= l >> set of SOC information and now that I clarified that the data I sent ove= r >> was based on where the click came from and not where the care is provide= d. >> >> Sincerely, >> >> On Wed, Dec 13, 2023 at 7:17=E2=80=AFAM Patrick Zehnder > patrick@infrontmarketing.ca> wrote: >> >>> Hello Alexa, >>> It was great meeting with you and the team yesterday! >>> >>> I have updated our meeting log >>> with >>> the notes. >>> >>> Ash will be following up with his additional action items, but I did >>> want to pass along the breakdowns of income ranges that Mat pasted in t= he >>> Zoom chat: >>> >>> - Top 10%, above $146,001 >>> - 11-20%, $131,001 to $146,000 >>> - 21-30%, $111,001 to $131,000 >>> - 31-40%, $96,001 to $111,000 >>> - 41-50%, $64,001 to $96,000 >>> - Lower 50%, $0 to $64,000 >>> >>> As always, please let us know if you have any questions! >>> Thank you! >>> >>> Patrick Zehnder >>> >>> In Front Marketing >>> >>> Results Driven Performance Marketing >>> >>> >>> >>> *patrick@infrontmarketing.ca * >>> >>> Suite 401 =E2=80=93 255 17 Ave SW, Calgary, AB >>> >>> >>> >>> >>> >> >> -- >> Alexa Graziani >> Senior Marketing Manager - Consumer Growth >> * Please note my email has changed: * >> agraziani@thekey.com >> >> TheKey.com >> [image: TheKey] >> > > > -- > Alexa Graziani > Senior Marketing Manager - Consumer Growth > * Please note my email has changed: * > agraziani@thekey.com > > TheKey.com > [image: TheKey] > --=20 Alexa Graziani Senior Marketing Manager - Consumer Growth * Please note my email has changed: * agraziani@thekey.com TheKey.com [image: TheKey] --0000000000004a4c50060cf9f59d Content-Type: text/html; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Hi Ash, One more thing - if any changes= got/get made for HHI for Calgary.

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