--000000000000c1582206101ae8cc Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Hello Sales Nation, Thank you to all who attended today's B2B Toolkit. Below is our recording and attendance of today's call. =E2=9D=A4=EF=B8=8F Valentine's Day is coming up - don't miss out on getting= plans booked to celebrate our SLC Residents! See our strategy below, and in the recording - many HCL's shared their personal tips and tricks of what's worked in their markets! Recording here. Attendees here. Jackie Summers Sales Operations Manager 951-675-0413 TheKey.com [image: TheKey] On Mon, Jan 29, 2024 at 7:08=E2=80=AFAM Ashley Mirone = wrote: > January 29th B2B Toolkit > > *Cupid Crew =E2=80=93 Spread the Love to Residents and Staff at your Top = Senior > Living Community this Valentine=E2=80=99s Day!* > > For the past four years, our Sales Team/HCLs and other employees have bee= n > part of Cupid Crew > , > a nationwide movement started by AARP's charitable arm, Wish of a Lifetim= e, > to connect with older adults at risk of isolation--and send them love. Th= is > has brought so much joy to residents at senior living communities, and is > something that we are excited to continue this year! > > To form your own local =E2=80=9CCupid Crew=E2=80=9D this Valentine=E2=80= =99s Day, here is what you > should do: > > 1. Contact your #1 senior living community and reach out to the Activitie= s > Director or other contact you work with regularly. Explain that you would > like to hand out flowers and cards (optional) to residents on Valentine= =E2=80=99s > Day to bring some joy to their day and let them know you/TheKey are > thinking of them. You will want to get a count of residents so you know h= ow > many roses and cards you will need. If they will allow you to deliver the= m > in-person to residents that would be ideal, but if not, set up a > table/pop-up tent outside and see if the residents can pick up their > roses/cards there. > > 2. Order roses from your local florist and make sure they are de-thorned > before delivery (tell them about the event to see if they'd like to > discount the rate for a charitable cause). If you have a Trader Joe's > nearby, they will sometimes give away day-old flowers FOR FREE, so that i= s > something to look into if it applies to your market. Contact your local > Trader Joe=E2=80=99s at least a week in advance to see if this is somethi= ng they > do, and if yes, how many flowers would be available the day before > Valentine=E2=80=99s Day. If it=E2=80=99s not something they do, this stil= l gives you time > to order flowers elsewhere. > > 3. If you opt to include cards, you can easily create them on the Cupid > Crew website here > . > It=E2=80=99s up to you if you want to sign these with other members of yo= ur team > (it=E2=80=99s a nice touch!). We've seen HCL's have their children color = pictures > on the cards for an additional loving touch! Make this your own. The goal > is to give each resid