--000000000000b0da3606298db5b1 Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable You will find Canada by filtering Region. On Tue, Dec 17, 2024 at 2:34=E2=80=AFPM Timothy Thomas wrot= e: > Hey Melissa, > > I don't see Canadian sites listed. Are they excluded from this exercise? > > Thanks > ---------- Forwarded message --------- > From: Melissa Reyes > Date: Tue, Dec 17, 2024 at 2:23=E2=80=AFPM > Subject: Action Required: 2025 Rate Card Review and Recommendations > To: Regional Directors > Cc: RDBD+ASM Sales Leaders , Derek Gordon derek.gordon@thekey.com>, Kevin Murray , Audra > Williams , Tiffany Silton > > > Dear Team, > > As we approach 2025, it's critical that we review our current rate cards > and establish strategic pricing for new clients in the upcoming year. You= r > insights and recommendations are essential in identifying opportunities a= nd > ensuring our rates align with market dynamics while meeting operational > goals. > > Attached, you=E2=80=99ll find a workbook with key data points to guide yo= ur > analysis and recommendations. These include: > > 1. *Minimum Price per SF*: Your market=E2=80=99s minimum rate in Sales= force. > 2. *Average 8-hour Competitor Shop Rate*: The average rate competitors > are charging in the specific market. This data was completed in the la= st > 30-days. > 3. *Aug-Oct Regular Hourly Rate*: The average hourly rate charged to > new clients (excluding OT, flex, and live-in rates). > 4. *Aug-Oct Regular Hourly Caregiver Pay Rate*: The average hourly pay > rate for caregivers (excluding OT, flex, and live-in rates). > 5. *November Caregiver Margin Per Planful*: The margin for each site > as reflected in the November P&L. > 6. *Known Wage Increases*: A space for you to indicate any mandatory > wage increases at your site. > 7. *Implied Bill Rate to Yield a 50% Caregiver Margin*: The bill rate > required to achieve a 50% caregiver margin. > 8. *Recommended Market Rate*: The minimum suggested rate for the > site=E2=80=99s rate card (to be entered in SF). > 9. *Recommended Target Rate*: The ideal rate to target after > completing in-home assessments and showcasing our full value. > > *Action Required by EOD Friday, December 20th*: > > - Collaborate with your GMs and Sales partners to assess the data and > provide your recommendations for the revised 2025 rate card. > - Submit the completed workbook to Melissa, Derek, and Kevin no later > than the end of the day Friday. > > Completing this exercise is crucial for setting competitive and > sustainable pricing that reflects our value while supporting our financia= l > goals. Your input will directly influence our ability to capture market > opportunities and maintain strong margins in the coming year. > > If you have any questions or need assistance, feel free to schedule time > with me to review. Thank you in advance for your thoughtful and timely > contributions to this important process. > > Thank you, > > -- > * Melissa Rey