Re: Working Agenda for 8/8 Call

From
Alexa Graziani <agraziani@thekey.com>
To
Arshdeep Brar <ash@infrontmarketing.ca>
CC
John McColman <john@infrontmarketing.ca>, Mathew Pust <mathew@infrontmarketing.ca>, Megan Heinen <mheinen@thekey.com>, Timothy Thomas <tt@thekey.com>, Patrick Zehnder <patrick@infrontmarketing.ca>
Date
Mon, 28 Aug 2023 16:27:28 -0700
Folder
INBOX
--000000000000489e8d0604040a40 Content-Type: multipart/alternative; boundary="000000000000489e8b0604040a3f" --000000000000489e8b0604040a3f Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Thanks, Ash! I'm starting to test the uploads this week. So far, I think it's working but we don't have any relevant gclids to match for most accounts. Don't worry about errors, there will be errors since we're uploading all Canadian gclids regardless of account. A few markets did see some successful upload already! Also, we have new values for leads and opportunities. Please use $750 for opportunities since that's the lowest value used in the animal kingdom value set. Please use $225 for the lead value since it's 30% of $750 and about 30% of leads become opportunities. Sincerely, On Wed, Aug 16, 2023 at 1:52=E2=80=AFPM Arshdeep Brar wrote: > Hi Alexa, > > > > > > All the conversions have been added as requested. Unfortunately, due to > the disparities between Canada and US policies we won=E2=80=99t be able t= o add the > customer match list exclusion to any of the accounts. We have tried all t= he > possible measures, but as of now, we won=E2=80=99t be able to implement t= hese. > > I am including the link to the policy just for reference Personalised > advertising policies = . > > > Please let us know if you have any questions and concerns. > > > > Thanks, > > Ash > > > > > > *Ash Brar* > > In Front Marketing > > Results Driven Performance Marketing > > > > 587.969.7574 > > *ash@infrontmarketing.ca * > > Suite 401 =E2=80=93 255 17 Ave SW, Calgary, AB > > > > *From:* Alexa Graziani > *Sent:* Tuesday, August 15, 2023 5:21 PM > *To:* Arshdeep Brar > *Cc:* John McColman ; Mathew Pust mathew@infrontmarketing.ca>; Megan Heinen ; Timothy > Thomas ; Patrick Zehnder > *Subject:* Re: Working Agenda for 8/8 Call > > > > Thanks, Ash. > > > > For 1.1 - Drats. Unfortunately, I don't think we did anything special to > get ours up and running. Is there any way to appeal or use a Google rep f= or > support on this? > > > > This is what ours looks like: > > > > 1.2 great questions - > > > > Other data sources is correct > > These will be tracked through clicks > > > > No conversion value needs to be assigned for leads or opportunities > Bee AS is $750 > Cheetah AS is $1,250 > Turtle AS and CL is $2,500 > Elephant AS and CL is $5,000 > Bee CW is $2,500 > Cheetah CW is $5,000 > Turtle CW is $10,000 > Elephant CW is $20,000 > > We will count every conversion > 90 Day click through conversion window > Last click attribution > > Ex: > > > Let me know if there are other questions I can answer. > > > > Thanks, > > > > > > On Mon, Aug 14, 2023 at 4:52=E2=80=AFPM Arshdeep Brar > wrote: > > Hi Alexa, > > > > Hope you had a productive start to the week. > > > > I would like to discuss a few aspects regarding the conversion > implementation process and certain concerns around customer match list > policies. > > > > 1. With regard to customer match lists

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