--000000000000135749061f2d9dae Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable See answers below: Shannon Taubken General Manager The Key 7100 S Beneva Rd Sarasota, FL 34237 Office: 941-388-3117 Cell: 614-582-7959 Fax:941-388-3123 On Thu, Aug 8, 2024 at 10:12=E2=80=AFAM Audra Williams = wrote: > Hi Team, > > Our marketing team is exploring ways to enhance our local web pages to > improve SEO. One strategy we believe could create a more personal, local > connection=E2=80=94and help differentiate our content=E2=80=94is to featu= re "Caregiver > Spotlights" for each office. These spotlights would be developed using ou= r > caregiver bios, and marketing would ensure that we obtain approval from t= he > local teams before spotlighting any caregiver. > > To help us move forward with this initiative, could you please provide > answers to the following questions: > > 1. How are the caregiver bios currently stored/organized? Are they > located in a central repository? Currently bio's are stored in Wellsky > 2. Do the bios include headshots? Yes we are getting upon orientation > which just began about a month ago > 3. Does every caregiver have a bio? No but we are working on it. Very > few have it as we just recently rolled it out. > 4. In what situations do you typically utilize these bios? Mostly for > clients who request to know more about the caregivers > 5. At what point are the bios completed in the caregiver onboarding > process? Recruiter is completing them prior to orientation > 6. Is there a standard template used for the bios? If yes, can you > please share an example? Yes. It is a standard bio that was sent to > us from the key. I will send it to you. > > Hope this helps > Your input will be invaluable in helping us develop the necessary > materials to make this initiative successful. > > Thank you in advance for your cooperation. > Best, > > -- > Audra Williams > Director, Divisional Operations > (425) 757-7027 > TheKey.com > > > [image: TheKey] > --000000000000135749061f2d9dae Content-Type: text/html; charset="UTF-8" Content-Transfer-Encoding: quoted-printable See answers=C2=A0below: = Shannon Taubken General Manager The Key 7100 S Beneva Rd Sarasota, FL 34237 Office: 941-388-3117 Cell:=C2=A0 614-582-7959 Fax:94= 1-388-3123 On Thu, Aug 8, 2024= at 10:12=E2=80=AFAM Audra Williams < audraw@thekey.com > wrote: Hi Team, Our marketing te= am is exploring ways to enhance our local web pages to improve SEO. One str= ategy we believe could create a more personal, local connection=E2=80=94and= help differentiate our content=E2=80=94is to feature "Caregiver Spotl= ights" for each office. These spotlights would be developed using our = caregiver bios, and marketing would ensure that we obtain approval from the= local teams before spotlighting any caregiver. To help us move forward with this initiative, could you= please provide answers to the following questions: How are the caregiver bios currently