Re: Calgary card

From
Pamela Alegria <pamela.alegria@thekey.com>
To
Timothy Thomas <tt@thekey.com>
CC
Ray Smale <ray.smale@thekey.com>, Sardar Azimov <sardar.azimov@thekey.com>
Date
Fri, 21 Jun 2024 11:40:19 -0400
Folder
INBOX
--00000000000056d8e6061b684065 Content-Type: multipart/alternative; boundary="00000000000056d8e4061b684063" --00000000000056d8e4061b684063 Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Hi Tim, For reference, attached please find the Calgary Direct Mail piece I sent Ray yesterday for review. Happy to work with you when you are back from vacation :) Best, Pam On Fri, Jun 21, 2024 at 11:01=E2=80=AFAM Timothy Thomas wro= te: > Hi Ray, > > I'm off next week as well. Returning on the 2nd. > > Happy to work with Pam when I'm back. We'll go through the different > variations and see where we land. > > As for the address size, I believe @Sardar Azimov > has that information. > > Thanks! > > On Fri, Jun 21, 2024 at 12:30=E2=80=AFAM Ray Smale = wrote: > >> Hi Tim, >> Pam will share the card draft. >> I think it=E2=80=99s good. >> The edits I have are: >> There are too many words in the green circle. >> We want what is in there to pop! >> And it should something like: >> >> Alberta Health makes our in-home care almost free for you! >> >> Or >> Alberta=E2=80=99s Health Benefit makes the service almost free for you. >> >> Also need to solve that the copy on the right gets you to: >> Claim your benefit before you know there is one. >> So: >> >> Something like: >> All Alberta seniors are eligible for the Province=E2=80=99s in-home care= benefit. >> >> Finally I might leave out the =E2=80=98let us help you live joyfully=E2= =80=A6.=E2=80=99 >> >> Since there=E2=80=99s enough on that side. >> One thing to consider though is putting that at the bottom of the front >> side. >> >> Finally again: >> There=E2=80=99s no space for the address so let=E2=80=99s put that on th= e front side. >> Could you confirm area required? >> >> Last: the dancing couple may not be ideal. If you don=E2=80=99t like it,= we can >> provide alts. >> >> I=E2=80=99m on vacation so can I let you two work together to get this o= ver the >> line? >> >> Ray >> >> >> >> >> > > -- > Tim Thomas > Head of Canada Division > *Please note my email has changed:* > tt@TheKey.com > (514) 591-9387 > TheKey.ca > [image: TheKey] > --00000000000056d8e4061b684063 Content-Type: text/html; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Hi Tim,=C2=A0 For reference, attached please find the = Calgary Direct Mail piece I sent Ray yesterday for review.=C2=A0 = Happy to work with you when you are back from=C2=A0vacation = :)=C2=A0 Best,=C2=A0 Pam = On Fri, Ju= n 21, 2024 at 11:01=E2=80=AFAM Timothy Thomas &lt; tt@thekey.com &gt; wrote: Hi Ray, I&#39;m of= f next week=C2=A0as well. Returning on the 2nd.=C2=A0 Happy=C2=A0to work with Pam when I&#39;m back. We&#39;ll go through the= different variations and see where we land.=C2=A0 As for the address size, I believe=C2=A0 @Sardar Azimov =C2=A0has that information.=C2=A0= Thanks! On Fri, Jun 21, 2024 at 12:30=E2=80= =AFAM Ray Smale &lt; ray.smale@thekey.com &gt; wrote: Hi Tim,=C2=A0 Pam will share the ca= rd draft. I thi