--Apple-Mail=_EE0F6E46-B091-49EF-AEAC-AFE3A799ABD2 Content-Transfer-Encoding: quoted-printable Content-Type: text/plain; charset=utf-8 Tim Thomas Home Care Assistance (Montr=C3=A9al) 4464 Ste. Catherine Ouest Westmount, Qu=C3=A9bec H3Z 1R7 Tel: 514 907 5065 <> Fax: 514 907 5067 <>=20 tthomas@homecareassistance.com www.homecareassistancemontreal.ca www.facebook.com/hcamontreal www.twitter.com/hcamontreal > Begin forwarded message: >=20 > From: Patricia Schumacher > Subject: Re: Brand Update > Date: June 4, 2019 at 4:11:06 PM GMT-4 > To: Kathy Herrfeldt > Cc: Amy Lane , Gene Parks = , Barbara Schuh = , Donald Scott = , Jennifer Thompson = , Larry Levine = , Lori Wengerd = , Mark Silvanic = , Meredith LaPira = , Tom Lee , = Wendy Brown , = franchiseowners@homecareassistance.com >=20 > Is the future going to be a merger of some design blending Home = Instead and HCA? This looks very familiar to another merger in my = personal experience. >=20 > Pat > Patricia Schumacher, RNery much like a company Owner and Managing = Director > Home Care Assistance of RI > 50 South County Commons Way > South Kingstown, RI 02879 > (401)-284-0979 > pschumacher@homecareassistance.com = > HomeCareAssistanceRhodeIsland.com = >=20 >=20 > Read our Mission > Balanced Care Method > Hospital to Home Care > Review our Book Series = > Cognitive Therapeutics > Our Recent Press > Like us on Facebook > Read our Reviews > Watch our Videos >=20 > "Changing the Way the World Ages" >=20 >=20 > This email is confidential. If you are not the intended recipient, = please notify the sender immediately at 401-284-0979. You should not = copy it or disclose its contents to any other person and destroy all = copies of this message. >=20 >=20 >=20 > On Mon, Jun 3, 2019 at 5:56 PM Kathy Herrfeldt = > wrote: > Barbara > HCA Sacramento moved to a new office location in April. Prior to the = move I had many conversations with the Franchisee team re: location and = signage. With their guidance and approval I found a great location and = created a look that was aligned with the HCA brand. The pictures of the = office show the red and white branding and the signs. These were = created based on feedback and guidance I received from HCA franchisee = contacts. =20 >=20 > Based on the email sent out on Friday HCA branding does not align with = my brand new office. Since I moved within the past 2 months I find it = really hard to believe that the new logo was not already in the works. = In what way does this look good? =20 >=20 > This will require conversations with HCA to discuss how the new logo = will be addressed and paid for. Unless of course HCA Corp does the = right thing and decides to focus on Programs that will benefit the = organization rather than creating a logo that has the color and feel of = Home Instead. =20 > =20 > Kathy Herrfeldt > Owner, President > Home Care Assistance - Sacramento > (O) 916-706-0169 > (C) 916-616-4861 > (F) 916-706-0238 > 2715 K Street, Suite 100 > Sacramento, CA. 958