May Budget for Markets

From
Alexa Graziani <agraziani@thekey.com>
To
Arshdeep Brar <ash@infrontmarketing.ca>
CC
Timothy Thomas <tt@thekey.com>, John McColman <John@infrontmarketing.ca>, Megan Heinen <mheinen@thekey.com>, Reyna Lopez <reyna.lopez@thekey.com>, Kira Farnham <kira.farnham@thekey.com>
Date
Mon, 13 May 2024 13:56:32 -0700
Folder
INBOX
--00000000000066b06406185c1f45 Content-Type: text/plain; charset="UTF-8" Hi Ash, I know we had to do some updates to the budgets for the second half of April so can you please review them for May to make sure we're pacing at or below the following budgets by market: Market Budget Goal SOC Vancouver $CAD9,000 2 Calgary $CAD7,000 2 Toronto $CAD14,500 3 Winnipeg $CAD4,500 1 Mississauga / Oakville $CAD4,500 1 We moved Waterloo's budget to Toronto, but if we're pacing under any of these budgets, I'd rather leave things as is while we figure out the broad match and lead optimization changes. I just want to make sure we're not pacing over any of these budgets. Thank you! -- Alexa Graziani Senior Marketing Manager - Consumer Growth TheKey.com [image: TheKey] --00000000000066b06406185c1f45 Content-Type: text/html; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Hi Ash, I know we had to do some update= s to the budgets for the second half of April so can you please review them= for May to make sure we&#39;re pacing at or below the following budgets by= market: Market = Budget Goal = SOC Vancouver $CAD9,000 2 Calgary $CAD7,000 2 Toronto $CAD14,500 3 Winnipeg $CAD4,500 1 Mississauga / Oakville $CAD4,500 1 We moved Waterloo&#39;s budget t= o Toronto, but if we&#39;re pacing under any of these budgets, I&#39;d rath= er leave things as is while we figure out the broad match and lead optimiza= tion changes. I just want to make sure we&#39;re not pacing over any of the= se budgets. Thank you! --

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