Re: Mavencare - Web Leads from Website

From
Audra Williams <audraw@thekey.com>
To
Alexa Graziani <agraziani@thekey.com>
CC
Lucas Motro <lmotro@thekey.com>, Timothy Thomas <tt@thekey.com>, Audra Williams <audraw@homecareassistance.com>, Dan Watson <dan.watson@thekey.com>, Gabriel La <it@thekey.com>, Isabelle La <ila@thekey.com>, Jenn Lagemann <jennifer.lagemann@thekey.com>, John Andrew Hawkins <jhawkins@homecareassistance.com>, Kimberly Guerci <kguerci@thekey.com>, Steve Koyanagi <skoyanagi@thekey.com>, Sarah Powers <spowers@thekey.com>, Phil Chanda <phil.chanda@thekey.com>
Date
Fri, 15 Jul 2022 13:47:44 -0700
Folder
INBOX
They will use their own Salesforce as they are on Maventech software.

On Fri, Jul 15, 2022 at 11:21 AM Alexa Graziani <agraziani@thekey.com>
wrote:

> Thanks, all!
>
> Lucas Canada will be HCA still till mid-September so we will have to take
> that into account.
>
> My other question is on how this will impact Salesforce - will they
> continue to use their own or move to ours? This will impact my
> recommendation on paid media plans/our attribution for the locations.
>
> Sincerely,
>
> On Fri, Jul 15, 2022 at 10:38 AM Lucas Motro <lmotro@thekey.com> wrote:
>
>> Timothy - I'll include that in the conversation, thanks for flagging -
>> but as we don't have the licensing restriction there, assumption is that we
>> can move to TheKey sooner - is your preference to move branding in Toronto
>> sooner or later?
>>
>> Thanks,
>> Lucas
>>
>> On Fri, Jul 15, 2022 at 1:32 PM Timothy Thomas <tt@thekey.com> wrote:
>>
>>> Thanks Lucas. Is there an alternate timeline for Toronto?
>>>
>>> On Fri, Jul 15, 2022 at 1:23 PM Lucas Motro <lmotro@thekey.com> wrote:
>>>
>>>> Thanks Kim, yes will circle back here on NY branding timeline after
>>>> circling up with Adam. We were scheduled to meet yesterday but rescheduled.
>>>>
>>>> On Fri, Jul 15, 2022 at 1:19 PM Kimberly Guerci <kguerci@thekey.com>
>>>> wrote:
>>>>
>>>>> Hi all...adding Lucas as he will be meeting with Adam to discuss
>>>>> rebranding of Mavencare to TheKey through a DBA.  I think once Lucas has
>>>>> his meeting we will have a better idea as to how to move forward.
>>>>>
>>>>> On Fri, Jul 15, 2022 at 11:27 AM Alexa Graziani <agraziani@thekey.com>
>>>>> wrote:
>>>>>
>>>>>> Hi Audra,
>>>>>>
>>>>>> Can we please have an internal meeting to get caught up on what we
>>>>>> are legally allowed/not allowed to do with the Mavencare name /
>>>>>> transitioning to TheKey before coming up with ideas and meeting with the
>>>>>> Mavencare team on this? I am still unsure of where this landed.
>>>>>>
>>>>>> Sincerely,
>>>>>>
>>>>>> On Fri, Jul 15, 2022 at 7:24 AM Isabelle La <ila@thekey.com> wrote:
>>>>>>
>>>>>>> Hi Alexa/Audra and Mavencare Team,
>>>>>>>
>>>>>>> Apologies for my delay getting this email out but we meant to send
>>>>>>> this last week. During last week's IT Meeting with Mavencare, as we are
>>>>>>> starting to transition away from the @mavencare.com email domain,
>>>>>>> the question arose about how to handle web leads that are coming in through
>>>>>>> Mavencare's main website that is then using distribution list for
>>>>>>> leads@mavencare.com and being sent to the local care teams.
>>>>>>>
>>>>>>> Not sure what volume is like but our assumption is that we will
>>>>>>> eventually need to move away from any of these website dependencies as we
>>>>>>> near the end term of when we are allowed to legally carry on with the
>>>>>>> Mavencare name. Not knowing the intricacies, we figured we needed to have a
>>>>>>> broader discussion with the right players managing both websites and how
>>>>>>> leads are coming in from the respective websites to find a proper solution.
>>>>>>> One of the ideas is to just have Mavencare indefinitely redirect their
>>>>>>> current main website URL to the new Mavencare website hosted by TheKey -
>>>>>>> which I would assume requires approval from the Mavencare folks but we are
>>>>>>> open to any and all long-term solutions proposed by those closer to how the
>>>>>>> websites/leads are managed (ex. Nukul, Alexa, etc).
>>>>>>>
>>>>>>> Please let us know your thoughts and feel free to include any
>>>>>>> important players to help in this decision making process that I may have
>>>>>>> not included in this original thread.
>>>>>>>
>>>>>>>
>>>>>>> --
>>>>>>> *Isabelle La *
>>>>>>> Project Management, IT Dept.
>>>>>>> * Please note my email has changed: *
>>>>>>> ila@thekey.com <https://brand.thekey.com/esg/ila@thekey.com>
>>>>>>> Direct: 650-231-5733
>>>>>>> Fax: 919-377-9020
>>>>>>>
>>>>>>>         TheKey.com <https://www.thekey.com/>
>>>>>>> [image: TheKey] <https://homecareassistance.com/>
>>>>>>>
>>>>>>
>>>>>>
>>>>>> --
>>>>>> Alexa Graziani
>>>>>> Senior Marketing Manager - Consumer Growth
>>>>>> * Please note my email has changed: *
>>>>>> agraziani@thekey.com
>>>>>> <https://brand.thekey.com/esg/agraziani@thekey.com>
>>>>>> (650) 416-1538 Ext. 181538
>>>>>> TheKey.com <https://www.thekey.com/>
>>>>>> [image: TheKey] <https://homecareassistance.com/>
>>>>>>
>>>>>
>>>>
>>>> --
>>>> Lucas Motro
>>>> Director of Corporate Development
>>>> *Please note my email has changed:*
>>>> lmotro@homecareassistance.com <Lucas.Motro@TheKey.com>
>>>> TheKey.com <https://www.thekey.com/>
>>>> [image: TheKey] <https://homecareassistance.com/>
>>>>
>>> --
>>> Tim Thomas
>>> Head of Canada Division
>>> *Please note my email has changed:*
>>> tt@TheKey.com <Tim.Thomas@TheKey.com>
>>> (514) 591-9387
>>> TheKey.com <https://www.thekey.com/>
>>> [image: TheKey] <https://www.thekey.com/>
>>>
>>
>>
>> --
>> Lucas Motro
>> Director of Corporate Development
>> *Please note my email has changed:*
>> lmotro@homecareassistance.com <Lucas.Motro@TheKey.com>
>> TheKey.com <https://www.thekey.com/>
>> [image: TheKey] <https://homecareassistance.com/>
>>
>
>
> --
> Alexa Graziani
> Senior Marketing Manager - Consumer Growth
> * Please note my email has changed: *
> agraziani@thekey.com <https://brand.thekey.com/esg/agraziani@thekey.com>
> (650) 416-1538 Ext. 181538
> TheKey.com <https://www.thekey.com/>
> [image: TheKey] <https://homecareassistance.com/>
>


-- 
Audra Williams
Director of Business Support
*Please note my email has changed:*
audraw@TheKey.com <https://brand.thekey.com/esg/Audra.Williams@TheKey.com>
(425) 757-7027
TheKey.com <https://www.thekey.com/>
[image: TheKey] <https://homecareassistance.com/>

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