This is a multipart message in MIME format. ------=_NextPart_000_0284_01D3B70A.8FE06480 Content-Type: multipart/alternative; boundary="----=_NextPart_001_0285_01D3B70A.8FE06480" ------=_NextPart_001_0285_01D3B70A.8FE06480 Content-Type: text/plain; charset="iso-8859-1" Content-Transfer-Encoding: quoted-printable Hi Timothy, =20 Here is the report I was referring to Tuesday which we can use to = estimate a campaign frequency. =20 Please ignore the empty results fields. This report is used primarily to measure =93off-site conversion lift=94 =96 meaning how do geo-fencing = targeted areas and serving ads to individuals who have been inside these targeted areas impact in-store traffic. In your case we do not have a conversion = zone set up. =20 The math: * Period: December 1 to February 28 * Approximately 9% of all persons tagged within the geo-fenced areas have been served ads. * This 9% is a function of budget. Daily budget for the geo-fencing campaigns is ~$17.50 per day =F7 26 targeted fences =3D $00.67 per = location per day =20 TOTAL IMPRESSIONS TOTAL CAMPAIGN USERS ASSUMED FREQUENCY TOTAL NATURAL USER* 372 909 14 147 26.3x over 90-days 164 798 AVERAGE DAILY IMPRESSIONS AVG UNIQUE DAILY ASSUMED WEEKLY FREQUENCY AVG UNIQUE DAILY 4 143 157 2.02x 1 831 =20 ** Consider this as the =93population=94 of all persons within the = cumulative geo-fenced areas that have been =93tagged=94 by the platform. *** Reminder the platform only follows a person for 30-days, until, if = they are tagged again.=20 =20 Let me know if you have questions. The report has explanations that = should define the fields you will be reviewing. =20 =20 Mark =20 =20 =20 =20 =20 =20 Mark Dickie Partner, Digital Marketer o: 613-692-0345 m. 613-608-9646 w: 20eight.ca e: mark@20eight.ca =20 =20 ------=_NextPart_001_0285_01D3B70A.8FE06480 Content-Type: text/html; charset="iso-8859-1" Content-Transfer-Encoding: quoted-printable v\:* = {behavior:url(#default#VML);} o\:* {behavior:url(#default#VML);} w\:* {behavior:url(#default#VML);} .shape {behavior:url(#default#VML);} <!-- /* Font Definitions */ @font-face {font-family:Wingdings; panose-1:5 0 0 0 0 0 0 0 0 0;} @font-face {font-family:"Cambria Math"; panose-1:2 4 5 3 5 4 6 3 2 4;} @font-face {font-family:Calibri; panose-1:2 15 5 2 2 2 4 3 2 4;} @font-face {font-family:"Yu Gothic UI Semibold"; panose-1:2 11 7 0 0 0 0 0 0 0;} @font-face {font-family:"\@Yu Gothic UI Semibold";} /* Style Definitions */ p.MsoNormal, li.MsoNormal, div.MsoNormal {margin:0cm; margin-bottom:.0001pt; font-size:11.0pt; font-family:"Calibri",sans-serif; mso-fareast-language:EN-US;} a:link, span.MsoHyperlink {mso-style-priority:99; color:#0563C1; text-decoration:underline;} a:visited, span.MsoHyperlinkFollowed {mso-style-priority:99; color:#954F72; text-decoration:underline;} p.MsoListParagraph, li.MsoListParagraph, div.MsoListParagraph {mso-style-priority:34; margin-top:0cm; margin-right:0cm; margin-bottom:0cm; margin-left:36.0pt; margin-bottom:.0001pt; font-size:11