--00000000000012573f0620c1e7df Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Oh, and THANK YOU! On Wed, Aug 28, 2024 at 10:35=E2=80=AFAM Megan Heinen = wrote: > And these will be ideally used on our website as "Caregiver Spotlights" s= o > please choose folks that would be comfortable being featured online. > > On Wed, Aug 28, 2024 at 10:32=E2=80=AFAM Timothy Thomas w= rote: > >> Hi Team. >> >> Could you please share 3 caregiver bios from your office with Megan and >> Kira. >> >> Thanks! >> >> On Wed, Aug 28, 2024 at 12:44=E2=80=AFPM Megan Heinen wrote: >> >>> "A moment with Maria". I love that! >>> >>> Examples, re: caregivers would be great. If we could even get 2-3 bios >>> with photos per office, that would be great. Again, we have some writer= s to >>> make them appropriate for the web, so if you send us raw, messy basica >>> content, we can make it work. Thank you, Tim! >>> >>> On Wed, Aug 28, 2024 at 8:14=E2=80=AFAM Timothy Thomas = wrote: >>> >>>> Hey Megan. >>>> >>>> I love this! Especially the CSM spotlight. We used to call our MTL blo= g >>>> "A moment with Maria" who was our lead CSM. >>>> >>>> As for CG bios, we create them as needed when clients request >>>> information on a candidate. But not for every caregiver across the boa= rd. >>>> We do collect a photo for their ID badge. They're typically stored in >>>> clearcare under the cg files. Would you like me to share a few example= s >>>> with you? >>>> >>>> >>>> >>>> On Tue, Aug 27, 2024 at 5:47=E2=80=AFPM Megan Heinen >>>> wrote: >>>> >>>>> Hey Tim! >>>>> >>>>> Do your teams collect caregiver bios and photos for clients? If so, d= o >>>>> you store them anywhere or have any examples? We are looking into add= ing >>>>> caregiver bio "blogs" to create unique local content on the local web= pages >>>>> as a part of the new Local SEO push. We have a team that can take bio= s you >>>>> have and make them appropriate for the website. We'd love to be able = to >>>>> look and possibly use some of yours for this project if okay with the= teams >>>>> and caregivers themselves. Please let me know what you all do and if = we can >>>>> use some of these bios. Thank you! >>>>> >>>>> Also, Kira, cc-ed, is going to be reaching out to CSMs because we wil= l >>>>> ALSO be crafting local "CSM Spotlight" blogs for the new local pages = that >>>>> will feature local "experts". Kira is going to try to collect very ba= sic >>>>> bio info for these blog posts for the website and CSM permission to b= e >>>>> featured. We can share examples once we get templates for these creat= ed. >>>>> >>>>> The idea behind both of these new content strategies is to make our >>>>> pages appear as local and authentic as possible. And to celebrate the= local >>>>> "on the ground" team. >>>>> >>>>> Thanks for any help around those bios! >>>>> >>>>> Best, >>>>> Megan >>>>> >>>>> -- >>>>> Megan Heinen >>>>> Head of Consumer Marketing >>>>> * Please note my email has changed: * >>>>> mh