--00000000000089fb230645004232 Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable I'm not sure where Audra got the sense that CA wasn't included. It's on the list: https://docs.google.com/document/d/1K7YVa1V04AUgvfD3O59IiYRLttYEUcHyS4RwoOY= -JQg/edit?tab=3Dt.0 We're planning on including Vancouver and Calgary in the email send to closed opportunities from the last 5 months. Toronto wasn't on the original list - we will have to update the job aid, terms and conditions, and let the intake team know. *Can you please double confirm we want to push this live in Toronto before we pull the trigger on those updates?* Regarding direct mailers, I believe Greg had connected with you on this. Our vendor doesn't support list buying in Canada. If you have a vendor you've worked with we can provide the creative adjusted for CA. Just let us know. Emma On Tue, Dec 2, 2025 at 4:30=E2=80=AFPM Timothy Thomas wrote= : > Hi Emma, > > We have an opportunity to distribute an e-blast through Zoomer Media=E2= =80=94a > high-credibility baby-boomer publication=E2=80=94with a targeted list of = 15,000 > affluent boomers across three of our key Canadian markets: Toronto, > Calgary, and Vancouver. Chris has approved the campaign but asked me to > work with you on the creative. I'll send you another email shortly with a > first draft of our HTML for the Toronto campaign. The links aren't workin= g > yet as I'm waiting on Phil to push the "Our Gift" page to the .ca domain. > > Let me know your thoughts. > Thanks! > Tim > > ---------- Forwarded message --------- > From: Chris Gerard > Date: Tue, Dec 2, 2025 at 10:13=E2=80=AFAM > Subject: Re: Winter Promotion - Canada > To: Timothy Thomas > > > Yes, just coordinate with marketing to make sure the messaging and > application is consistent. And be sure there is a clean way to measure t= he > results. > > > On Tue, Dec 2, 2025 at 8:45=E2=80=AFAM Timothy Thomas wro= te: > >> Hi Chris, >> >> Audra mentioned that the Winter Promotion is not currently approved for >> use in Canada, likely because our marketing teams have not traditionally >> leveraged Canadian mailer channels. >> >> I=E2=80=99d like to request an exception. We have an opportunity to dist= ribute an >> e-blast through Zoomer Media=E2=80=94a high-credibility baby-boomer >> publication=E2=80=94with a targeted list of 15,000 affluent seniors acro= ss three of >> our key Canadian markets: Toronto, Calgary, and Vancouver. >> Given the strong demographic alignment and the premium positioning of >> TheKey, this represents a high-value acquisition opportunity. >> >> To maximize response and align with U.S. campaign messaging, I would lik= e >> to apply the $5/hour introductory offer (as outlined in the postcard >> promotion) in this e-blast. >> Are you supportive of allowing Canada to use this promotion specifically >> for this distribution? >> >> Thank you, >> Tim >> >> -- >> >> *Tim Thomas* >> Head of Midwest & Canada Divisions | *TheKey* >>