Re: Canada Google Account

From
Greg Jones <greg.jones@thekey.com>
To
Timothy Thomas <tt@thekey.com>
CC
Emma Zumsen <emma.zumsen@thekey.com>, Lyndsey Organ <lyndsey.organ@thekey.com>, Lisa Fett <lisa.fett@thekey.com>, Natalie Cahoone <natalie.cahoone@thekey.com>, Chris Gerard <chris.gerard@thekey.com>
Date
Tue, 6 Jan 2026 20:26:39 -0600
Folder
INBOX
--000000000000632a6e0647c30616 Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Hey Tim - Thank you for the response. I will find time in the next few days to connect more on this and to set expectations around WoW with Saba. More to come. Best, Greg On Tue, Jan 6, 2026 at 11:27=E2=80=AFAM Timothy Thomas wrot= e: > Hi Greg, > > I'm fine rebuilding within the existing Canadian account. Saba might ask > us to limit access, as they did in their current account. > > Otherwise I agree that this is the best course of action. > > Thanks! > Tim > > On Tue, Jan 6, 2026 at 12:16=E2=80=AFPM Greg Jones wrote: > >> Hey Tim - I wanted to bump this back up to the top of your inbox to get >> your feedback on this and confirm which option you'd like to pursue. Fro= m >> there, I can schedule a brief call to discuss WoW amongst all teams. Let= us >> know how we can help support you in this workstream. >> >> Best, >> >> Greg >> >> On Mon, Dec 22, 2025 at 12:23=E2=80=AFPM Emma Zumsen >> wrote: >> >>> Hi all, >>> >>> As we wind down the year I wanted to finalize the plan for transitionin= g >>> the Canadian Google account. >>> >>> Lyndsey and I have aligned on maintaining the current structure until *= Jan >>> 5th limit *disruption to Dec performance. >>> >>> At that time we can move forward with one of the following options: >>> A (recommended): Rebuilding campaigns in the existing TheKey owned >>> Google Ads account previously used for Canada. >>> >>> - Recommended because: >>> - Billing is then incorporated in existing account workflows >>> - It has some historical performance data so it won't be starting >>> entirely from scratch >>> - Considerations: >>> - We would need to make sure that there are not any security/IT >>> concerns with Saba managing (this was a concern for allowing the 20e= ight >>> for managing the CAN accounts in the first place) >>> - Saba users will need to be set up with TheKey emails for access >>> >>> B: Set up a new account with CAD billing and relaunch campaigns there. >>> >>> @Timothy Thomas please confirm which option you'd like >>> to pursue and alignment with the timeline. >>> >>> Thank you Lyndsey for the flexibility on the transition and taking on >>> the additional work required until then and helping us understand the >>> compliance/liability issues we are contending with. >>> >>> We will also need to confirm WoW for 2026 to manage reconciliation and >>> reporting so we can make sure performance measurement is aligned across= the >>> org. @Greg Jones can you find time in Jan for >>> this, please? >>> >>> Please let me know if you have any questions. >>> >>> Best, >>> Emma >>> >>> *Emma Zumsen* >>> Chief Marketing Officer | *TheKey* >>> Mobile: 612.387.8802 >>> [image: TheKey] >>> >> --000000000000632a6e0647c30616 Content-Type: text/html; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Hey Tim - Thank you=C2=A0for the response. I will find tim= e in the next few days to connect more

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