Re: Quebec’s bilingual branding

From
Emma Zumsen <emma.zumsen@thekey.com>
To
Joey Taylor <joey.taylor@thekey.com>
CC
Timothy Thomas <tt@thekey.com>, Isabelle Grondin <isabelle.grondin@thekey.com>, Val Arismendi <val.arismendi@thekey.com>
Date
Thu, 31 Jul 2025 13:59:24 -0500
Folder
INBOX
--0000000000000dae0a063b3e3e51 Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Hi there, As promised, here is the updated options. Take a look and let me know which 2 you like and we can review with Chris G to finalize. CLICK HERE Emma On Thu, Jul 31, 2025 at 11:40=E2=80=AFAM Emma Zumsen wrote: > Just gave the team feedback. You should have a few to react to shortly. > > On Thu, Jul 31, 2025 at 11:21=E2=80=AFAM Joey Taylor > wrote: > >> Good Afternoon, >> >> Any news here? We need this done quickly, our HCL Isabelle wants to star= t >> purchasing marketing materials. >> >> Thank you, >> >> >> Joey Taylor >> >> *Directeur G=C3=A9n=C3=A9ral/**General Manager* >> >> 514-907-5065 >> >> TheKey.ca >> >> [image: TheKey] >> >> >> On Thu, Jul 24, 2025 at 11:34=E2=80=AFAM Timothy Thomas = wrote: >> >>> Yes please proceed >>> >>> On Thu, Jul 24, 2025 at 11:30=E2=80=AFAM Emma Zumsen >>> wrote: >>> >>>> Thanks, >>>> >>>> Can we explore other orientations? I'd prefer we not have text above >>>> and below the brand name. I can ask our designer to provide a few vers= ions >>>> if you're ok with that. >>>> >>>> Emma >>>> >>>> On Tue, Jul 22, 2025 at 4:30=E2=80=AFPM Timothy Thomas = wrote: >>>> >>>>> Here you go >>>>> >>>>> ---------- Forwarded message --------- >>>>> From: Isabelle Grondin >>>>> Date: Tue, Jul 22, 2025 at 11:31=E2=80=AFAM >>>>> Subject: Quebec=E2=80=99s bilingual branding >>>>> To: Timothy Thomas >>>>> Cc: Joey Taylor >>>>> >>>>> >>>>> Hi Timothy, >>>>> >>>>> I=E2=80=99ve looked at different ways to adapt the logo so it aligns = with >>>>> Quebec standards. >>>>> >>>>> The =E2=80=98generic=E2=80=99 (see attachment) needs to be French and= more prominent >>>>> for example: Soins =C3=A0 domicile. >>>>> >>>>> The =E2=80=98specifics=E2=80=99 part refers to the company brand. I b= elieve that >>>>> adding the trademark will give it more impact for customers, competit= ors >>>>> and especially for the Quebec government. >>>>> >>>>> >>>>> >>>>> If this version is accepted, we=E2=80=99ll need a print ready file fo= r >>>>> marketing materials and a PDF as well. >>>>> >>>>> Let me know what you think! >>>>> >>>>> Best, >>>>> >>>>> Isabelle >>>>> >>>>> Isabelle Grondin >>>>> >>>>> *Directrice du d=C3=A9veloppement client / **Home Care Liaison* >>>>> >>>>> Cell : 438-699-9311 Bur : 514-907-5065 >>>>> >>>>> TheKey.ca >>>>> >>>>> >>>>> [image: TheKey] >>>>> >>>> --0000000000000dae0a063b3e3e51 Content-Type: text/html; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Hi there, As promised, here is the upda= ted options. Take a look and=C2=A0let me know which 2 you like and we can r= eview with Chris G to finalize.=C2=A0 CLI= CK HERE Emma On Thu= , Jul 31, 2025 at 11:40=E2=80=AFAM Emma Zumsen &lt; emma.zumsen@thekey.com &gt; wrote: Just gave the team= feedback. You should have a few to react to shortly. On Thu, Jul 31, 2025= at 11:21=E2=80=AFAM Joey Taylor &lt; joey.taylor@thekey.com &gt; wrote: Good Afternoon, An

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