--00000000000011b0360646016376 Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Hello Sales Nation and General Managers, Tomorrow (12/16), we will be sending a Salesforce email drip campaign to your SF contacts. Below is a sample of the email that will be sent, where the sender and signature will all be from your desk to your contacts. The topic is on Supporting Clients with Dementia Through the Holidays (US and Canada, Connecticut excluded). *We hope this produces responses and meetings for you!* Reminder: For any meetings booked from this email, please document in Salesforce with the *Tied to Sales Initiative dropdown of "Salesforce Automated Drip Campaign." * --=20 Ian Belcher Sales Enablement Manager (415) 860-1370 https://thekey.com [image: Click to go to TheKey's LinkedIn page.] [image: Click to go to TheKey's Facebook page.] [image: Click to go to TheKey's Instagram page.] ---------- Forwarded message --------- From: Ben Kinder Date: Thu, Dec 11, 2025 at 2:09=E2=80=AFPM Subject: PROOF Supporting Clients with Dementia Through the Holidays To: Key person-centered care pillars to watch for in clients with dementia *GETTING STARTED | OUR SERVICES | LEARNING | ABOUT US * [image: Image placeholder] Holiday Support Grounded in the Balanced Care Method=C2=AE Hello Ian, The holidays are *revealing changes* right now. Families are gathering. Adult children are visiting aging parents. And they're seeing things that weren't visible over the phone: confusion, mobility decline, difficulty managing daily tasks, increased anxiety. For older adults with dementia, the holiday season isn't just stressful=E2= =80=94 it's destabilizing. Overstimulation from crowds, disrupted sleep and meal routines, emotional intensity. All of it compounds cognitive and behavioral symptoms in ways that frighten families and trigger hasty decisions. This is the moment when "we should probably think about getting help" becomes "we need to do something immediately." At *TheKey*, our *Balanced Care Method=C2=AE* gives families a third option= : proactive support that helps older adults navigate holiday stress without crisis. We maintain routines, reduce overstimulation, and address the cognitive and emotional needs that keep clients steady through chaotic periods. The calls you're getting this week matter. Let's make sure families have tools to respond thoughtfully=E2=80=94not reactively. Elements of Balanced Care Method=C2=AE to look for this season: - *Nourish & Hydrate:* Holiday travel, gatherings, and altered schedules can disrupt eating and hydration patterns. For dementia clients, this ca= n increase confusion, agitation, or fatigue. Caregivers help maintain familiar me