--000000000000b349b8063f9400c0 Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Hello Sales Nation Tomorrow (9/25), we will be sending a Salesforce email drip campaign to your SF contacts. Below is a sample of the email that will be sent, where the sender and signature will all be from your desk to your contacts. The topic is "Aging in Place". Reminder: For any meetings booked from this email, please document in Salesforce with the Tied to Sales Initiative dropdown of "Salesforce Automated Drip Campaign." ---------- Forwarded message --------- From: Ben Kinder Date: Wed, Sep 17, 2025 at 12:32=E2=80=AFPM Subject: PROOF: Aging Design Strategy To: Research-backed aging framework [image: Image placeholder] Expert Care Framework Hello Ian, When clients express their desire to age at home, *successful long-term planning requires more infrastructure than most families realize.* Nine out of ten older adults want to age at home, but the difference between wishful thinking and viable aging-in-place lies in *seven critical domains:* - *Home environment* - Fall-safe, well-lit, easy navigation - *Medication assistance and reminders* =E2=80=93 Support through clear,= simple systems to help them stay on track. - *Cognitive health* - Monitoring memory and decision-making changes - *Physical mobility* - Safe daily movement and fall prevention - *Social connection* - Regular human engagement and support *The key insight:* Families who wait until a crisis occurs often struggle to establish the stability needed for successful home-based care. *Most effective aging-in-place strategies start early*=E2=80=94before help = feels "needed"=E2=80=94building trust and normalizing support systems gradually. For your clients navigating long-term care decisions, this framework helps distinguish between realistic planning and unrealistic expectations, ultimately supporting better legal and financial outcomes. This research-supported approach preserves identity, nurtures autonomy, and adapts as needs change over time. When your clients are ready to build their support system, *we'd be honored if TheKey could serve as part of their comprehensive care team.* Read Full Blog Ben Kinder TheKey Home Care benjamin.kinder@thekey.com The Balanced Care Method=C2=AE [image: The Balanced Care Method] *The Balanced Care Method=C2= =AE* is our proprietary approach to care. It focuses on overall wellness, emphasizing nutrition, engagement and social connection, and bringing joy and meaning to each day. FIND A LOCATION NEAR YOU Let's find your Care Team. Search by Postal Code