Naples current rate for home care is $38-$40 and we plan to charge SVP
$60/hr...they are typically shorter shifts but the margin is great and
because its companion only, there is not a big lift for the office staff
for care plan etc
Beth Ann Rosario
*Senior Regional Director Southeast *
*919.899.5543*
[image: TheKey]
On Wed, Jan 29, 2025 at 3:28 PM Timothy Thomas <tt@thekey.com> wrote:
> Interesting, yes I'm sure Chicago would love this. What's the markup on
> rates?
>
> On Wed, Jan 29, 2025 at 2:43 PM BethAnn Rosario <
> bethann.rosario@thekey.com> wrote:
>
>> Sharing because we are replicating this program from NoVa in Naples and
>> thought the suburbs of Chicago would be another good market to do this
>> program.
>>
>> Essentially its a VERY expensive fancy caregiver--college educated,
>> retiree that can take the clients to high brow activities and engage in
>> high level conversation with them. Think going to the museums or what not.
>> Happy to discuss more if you think you'd like to expand but the Naples team
>> was very excited about the opportunity when I explained it to them and are
>> getting it off the ground.
>>
>>
>> Beth Ann Rosario
>> *Senior Regional Director Southeast *
>> *919.899.5543*
>> [image: TheKey]
>>
>>
>> ---------- Forwarded message ---------
>> From: Beth Ann Rosario <bethann.rosario@thekey.com>
>> Date: Tue, Jul 23, 2024 at 2:43 PM
>> Subject: Fwd: Senior Visitor Program in NoVA
>> To: Dawn Christensen <dawn.christensen@thekey.com>, Patti Raco-Treamer <
>> patti.raco@thekey.com>
>>
>>
>> Discussed this with Dawn on our 1:1 today and wanted to share with both!
>>
>> Beth Ann Rosario
>> *Senior Regional Director Southeast *
>> *919.899.5543*
>> [image: TheKey]
>>
>>
>> ---------- Forwarded message ---------
>> From: Beth Ann Rosario <bethann.rosario@thekey.com>
>> Date: Thu, Jan 18, 2024 at 11:22 AM
>> Subject: Senior Visitor Program in NoVA
>> To: Chris Gerard <chris.gerard@thekey.com>, Chad Everitt <
>> chad.everitt@thekey.com>, Caroline Henderson <
>> caroline.henderson@thekey.com>
>>
>>
>> Hi,
>>
>> Attached is the SVP brochure we use in NoVA like we discussed on our
>> call. And I will work on getting an estimate of our total
>> companion clients in the region...outside of just SVP to you shortly!
>>
>>
>> Beth Ann Rosario
>> *Mid Atlantic Regional Director *
>> *919.899.5543*
>> [image: TheKey]
>>
>