Hello Sales Nation and General Managers,
Today, we will be sending a Salesforce email drip campaign to your SF
contacts. Below is a sample of the email that will be sent, where the
sender and signature will all be from your desk to your contacts. *The
topic is on our very own: Dr. Gholizadeh's new book "Navigating Cognitive
Changes" (US & Canada A/B Testing two versions of this email). Reminder:
HCL's and general managers will receive Dr. Gholizadeh's book to their
personal addresses by mid next week (HCL's receiving 30, GM is receiving
10).* *We hope this produces responses and meetings for you!*
Reminder: For any meetings booked from this email, please document in
Salesforce with the *Tied to Sales Initiative dropdown of "Salesforce
Automated Drip Campaign." *
Have a great day!
--
Ian Belcher
Sales Enablement Manager
(415) 860-1370
https://thekey.com
[image: Click to go to TheKey's LinkedIn page.]
<https://www.linkedin.com/company/thekeycare> [image: Click to go to
TheKey's Facebook page.] <https://www.facebook.com/TheKeyCare> [image:
Click to go to TheKey's Instagram page.]
<https://www.instagram.com/thekeyhomecare>
<https://thekey.com/>
---------- Forwarded message ---------
From: Ben Kinder <letstalk@thekey.com>
Date: Thu, Nov 6, 2025 at 9:20 AM
Subject: PROOF A New Resource to Help Families Navigate Cognitive Change
with Confidence
To: <ian.belcher@thekey.com>
A practical, compassionate guide for families and professionals supporting
dementia care
<https://thekey.com/partners?utm_source=MC&utm_medium=email&utm_campaign=B2B_Dementia_Book_11_6_25&utm_content=top_logo&utm_term=>
*GETTING STARTED <https://thekey.com/getting-started> | OUR SERVICES
<https://thekey.com/our-services> | LEARNING
<https://thekey.com/learning-center> | ABOUT US
<https://thekey.com/about-us>*
<https://www.amazon.com/gp/product/B0FR3L6J9Z?utm_source=MC&utm_medium=email&utm_campaign=B2B_Dementia_Book_11_6_25&utm_content=image&utm_term=>
A New Dementia Care Guide for Families
Hello Ian,
At TheKey, we’re redefining what quality care means, seeing every
individual as a whole person whose story, strengths, and spirit deserve to
be honored. That’s why we’re so excited to share a new resource written by
our own *Dr. Shadi Gholizadeh, PhD, MPH*, Senior Vice President of Clinical
Excellence and Quality:
*TheKey Essentials: Navigating Cognitive Change*
This book was created to help families, friends, and care partners better
understand and support someone living with memory or thinking changes while
protecting dignity, connection, and joy along the way.
*Inside, you’ll find guidance on:*
• Recognizing early signs and making sense of a diagnosis
• Responding to behaviors as meaningful communication
• Creating routines that protect identity and purpose
• Planning ahead with confidence and compassion
Grounded in two decades of home care experience, leading dementia research,
and our *Balanced Care Method®
<http://thekey.com/balanced-care-method/b2b?utm_source=MC&utm_medium=email&utm_campaign=B2B_Dementia_Book_11_6_25&utm_content=Link&utm_term=>*,
this guide brings person-centered care to life in practical, everyday ways.
If you’d like a *complimentary copy*, I’d love to stop by, share one with
you, and talk briefly about how TheKey is supporting families in your
community.
Receive a Complimentary Copy
<letstalk@thekey.com?subject=I%20would%20like%20a%20complimentary%20book&body=Hello%2C%0A%0AI%20received%20your%20email%20on%20Dr.%20Gholizadeh%27s%20new%20book%20and%20would%20like%20a%20complimentary%20copy.>
If you'd like to purchase the book directly, here is the link: *Purchase
Here <https://www.amazon.com/gp/product/B0FR3L6J9Z>*
<https://thekey.com/partners?utm_source=MC&utm_medium=email&utm_campaign=B2B_Dementia_Book_11_6_25&utm_content=bottom_logo&utm_term=>
Shadi Gholizadeh, PhD
In-Home Caregiving
letstalk@thekey.com
The Balanced Care Method®
<http://thekey.com/balanced-care-method/b2b?utm_source=MC&utm_medium=email&utm_campaign=B2B_Dementia_Book_11_6_25&utm_content=BCM&utm_term=>
[image: The Balanced Care Method]
<http://thekey.com/balanced-care-method/b2b?utm_source=MC&utm_medium=email&utm_campaign=B2B_Dementia_Book_11_6_25&utm_content=BCM_image&utm_term=>
*The
Balanced Care Method®* is our proprietary approach to care. It focuses on
overall wellness, emphasizing nutrition, engagement and social connection,
and bringing joy and meaning to each day.
<https://thekey.com/balanced-care-method/b2b>
[image: LinkedIn] <https://www.linkedin.com/company/thekeycare> LinkedIn
<https://www.linkedin.com/company/thekeycare>
[image: Instagram] <https://instagram.com/thekeyhomecare> Instagram
<https://instagram.com/thekeyhomecare>
[image: YouTube] <https://youtube.com/thekeycare> YouTube
<https://youtube.com/thekeycare>
We’re passionate about helping older adults live in their own homes as they
age, improving the quality of life for our clients—and those who love them.
LEARN MORE ABOUT HOW WE CAN HELP YOUR CLIENTELE
<https://thekey.com/locations>
This message was sent by
TheKey, LLC
777 Yamato Road Suite 520, Boca Raton, FL, 33431 US.
You received this email because you signed up to receive email from TheKey.
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from receiving further email communications.
*Note: You may still receive email communications related to your personal
health with TheKey.
--
Ian Belcher
Sales Enablement Manager
(415) 860-1370
https://thekey.com
[image: Click to go to TheKey's LinkedIn page.]
<https://www.linkedin.com/company/thekeycare> [image: Click to go to
TheKey's Facebook page.] <https://www.facebook.com/TheKeyCare> [image:
Click to go to TheKey's Instagram page.]
<https://www.instagram.com/thekeyhomecare>
<https://thekey.com/>