Re: Variable print - required art sample

From: Chuck Terlesky <cterlesky@thekey.com>
To: Susan Robinson <susan@torpedomarketing.ca>
CC: Sardar Azimov <sardar.azimov@thekey.com>, Timothy Thomas <tt@thekey.com>, Lynda Short <Lynda@torpedomarketing.ca>, Ray Smale <ray.smale@thekey.com>
Date: hu, 4 Jul 2024 11:
Folder: INBOX

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I believe that we were going to include the senior's personal name on the
postcard as this was part of the original marketing plan—we might need to
have a space to include it.

Someone correct me if I'm wrong.

Chuck

On Thu, Jul 4, 2024 at 10:51 AM Susan Robinson <susan@torpedomarketing.ca>
wrote:

> I just reviewed Calgary and there’s no indication of a variable field in
> the art.  This was approved to print but we’ve put a hold on it on press.
>
>
>
> If variable is needed on the front going forward, please ask your artist
> to include it in the artwork so we know.  I’m including one we’re doing
> right now for the 407 ETR for reference where we’re variable printing and
> the artist indicated “First Name” which we’re variable printing in yellow:
>
>
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> Again, more expensive so let me know if you need me to requote.
>
> _________________________________________________________________________
>
> *Susan Robinson* | Torpedo Marketing Inc | 2-67 Rainbow Creek Dr, Vaughan
> ON  L4H 0A6 | T: 905.795.0930 ext 222 | C: 416.996.9091 |
> susan@torpedomarketing.ca | www.torpedomarketing.ca
>
>   [image: torpedo1]       [image: Signature Size (Created by Hiba)]
>
>
>

Chuck Terlesky B.A., CCPE
General Manager
Winnipeg and Calgary

Calgary: 403-301-3777
Winnipeg: 204-489-6000

TheKey.ca   <https://thekey.ca/>

[image: TheKey]