--_000_SA1PR20MB5223E5FA47B411DD7EAD99D4A133ASA1PR20MB5223namp_ Content-Type: text/plain; charset="us-ascii" Content-Transfer-Encoding: quoted-printable Tim, Thanks for taking my call. Here is what I need to put together a comprehens= ive proposal and marketing plan. You can just answer each question in the r= esponse email next to the question. Big Picture: * Your top priorities for the next 90-180-365 days * What citifies/offices are struggling the most that we need to prioritize fi= rst * The minimum number of quality leads do we need per month per office in a pe= rfect world. * Do we have a per office/territory marketing budget or do you have the flexi= bility to divide the budget based on its effectiveness throughout Canada * What is the maximum amount you are willing to spend per month to turn thing= s around for profitable ROI? You have been an advocate, and I promise to ho= nor that with reciprocity. Once I know the upper limit of the monthly budge= t, I will work things in order of priority so we can move along quickly but= reduce services fee in the first few months. * Previously when we were managing all of Canda, the offices were only doing = private pay clients for non-medical home care. Has anything changed in term= s of services? Is any territory/office taking government subsidized busines= s (I think Calgary did), any medical/skilled care etc? KPIs & Reporting * What metrics matter most to you (lead volume, lead quality, cost per = lead, ROI, brand reach)? * How often would you like reporting and strategy reviews (monthly, qua= rterly)? * Do you need executive-level summaries or detailed analytics dashboard * We need call tracking to track performance. Is your current system able to = track online calls by source (e.g. organic, ppc, social etc). If not, will = you be able to get us call tracking approval so we can put a script on the = Canadian campaigns/pages? Collaboration & Approvals * Who will be the main point of contact for marketing decisions? * Do you prefer us to propose new strategies proactively, or strictly s= tick to the agreed plan unless consulted? * How quickly can budget adjustments be approved if something is workin= g well? * We need to create several landing pages for better conversions. Will this b= e an issue or require approval? * Will you require performance and KPI slides for your board meetings if any? Sorry, these are too many questions, but I want to do a stellar job for you= as I know you are putting a lot of trust and faith in our abilities. Best Regards, Hafiz Bahramzi Saba, Inc. 3954 Murphy Canyon Rd | Suite D 201 San Diego, CA 92123 Office: 858-277-1717 Mobile: 858-699-2011 Fax:858-815-6887 WWW.SABASEO.COM Powerful Online Marketing Strategies That Work --_000_SA1PR20MB5223E5FA47B411DD7EAD99D4A133ASA1PR20MB5223namp_ Content-Type: text/html; charset="us-ascii" Content-Transfer-Encoding: quoted-printable Tim, Thanks for taking my call. Here is what I need to put together a compr= ehensive proposa