Re: Regional Director Update --- November Client Starts and Client Satisfaction Progress

From
Chen Xie <chen@thekey.com>
To
Regional Directors <regionaldirectors@thekey.com>, Christin Silveira <csilveira@thekey.com>, Ali Puckett <apuckett@thekey.com>, Amy Harris <aharris@thekey.com>, Matt Nyberg <mnyberg@thekey.com>, Jeremy Hohlen <jhohlen@thekey.com>, Tad Smith <tsmith@homecareassistance.com>, Executive Team <exec@homecareassistance.com>, Ashley Mirone <amirone@thekey.com>, Dana Pampena <dana.pampena@thekey.com>, Kirk Hayes <khayes@thekey.com>, Belle Chen <bchen@homecareassistance.com>, Aileen Ruffin <aruffin@thekey.com>, Keri Thrush <kthrush@thekey.com>, Alex Hodges <ahodges@thekey.com>
Date
Mon, 12 Dec 2022 12:26:32 -0800
Folder
INBOX
--0000000000006c6ed205efa752bd Content-Type: multipart/alternative; boundary="0000000000006c6ed105efa752bc" --0000000000006c6ed105efa752bc Content-Type: text/plain; charset="UTF-8" Quick Follow-Up --- it appears I accidentally used the lower October Start Goal for several regions instead of the November figure. This does not affect actual starts. My apologies. I and the division heads are available for conversation on this as appropriate, and the goals you were originally provided should hold. Bset, Chen On Mon, Dec 12, 2022 at 10:46 AM Chen Xie wrote: > Hi Everyone, > > November is in the books and we saw a slightly wider variation of outcomes > between regions that were very fast paced for SOCs for the month, as well > as regions that saw SOCs below goal for the month. For reference, October > outcomes are below the main email. > > Overall, excluding our ValueCare and Tender Rose businesses, we saw 1,092 > total starts of care for the month of November, six ahead of last month's > 1,086. The progress is a positive sign amidst a shorter month and a > Thanksgiving holiday to close out. Unfortunately, compared to our target of > 1,334 to create sustainable growth in our census and revenue, we came in at > only 82%. As a result, we saw mixed revenue that was relatively flat > overall across the regions. > > On the positive side, compared to three regions above goal last month, we > saw a total of six regions surpass their start goals in November --- led by > the Mountain Region once again, with 41 starts, and including Millennia > Home Care in Los Angeles, New Jersey and Pennsylvania, Southern California > (Greater SD), DC Metro and Texas. On the flipside, though, we had an > increased share of our teams below 80% of their starts goal, with 14 teams > falling under that metric compared to nine last month. Except for our teams > in the Central States and Ohio & Indiana, each team below 80% of their > start goal saw revenue decline within the month of November, again further > emphasizing the need to have a strong pipeline of clients to replace the > natural attrition of the business. > > Nov-22 Starts Totals % to Goal > Division Name Region Total Region Goal Total Actual Total > Southwest Mountain 33 41 124% > Southwest Millennia 5 6 120% > Northeast New Jersey and Pennsylvania 73 85 116% > Southwest Southern California (Greater SD) 65 68 105% > Northeast DC Metro 66 67 102% > Southwest Texas 78 79 101% > Southwest California Skilled Care 31 29 94% > Northeast NC and SVA 61 52 85% > Northwest Bay Area 192 162 84% > Southeast Southeast Florida 63 53 84% > Northeast Canada 85 70 82% > Northeast New York 38 31 82% > Northwest Columbus 9 7 78% > Northwest Pacific Northwest 75 58 77% > Northeast Connecticut 102 73 72% > Northeast New England 7 5 71% > Northwest Sacramento 22 15 68% > Southeast Southern States 52 33 63% > Southeast Southwest Florida 48 30 63% > Partnership Business Nebraska 26 16 62% > Southeast Florida Skilled Care 5 3 60% > Southwest Gr

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