Re: Canadian Newletter

From
Megan Heinen <mheinen@thekey.com>
To
Timothy Thomas <tt@thekey.com>, Steve Koyanagi <skoyanagi@thekey.com>
Date
Tue, 31 Oct 2023 11:26:00 -0700
Folder
INBOX
--00000000000093ac580609074bba Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable I'd love to be involved. A couple of questions: 1. Would it be branded TheKey versus HCA? 2. What list are you envisioning? I know Canada has stronger limitations on email opt-ins. Looping in Steve to help answer #2. I am rolling out a newsletter for the US and I see the value in a separate Canada version. We just need to be smart about the list given different rules in Canada. On Tue, Oct 31, 2023 at 7:03=E2=80=AFAM Timothy Thomas wrot= e: > Hi Megan, > > I chatted with Chen yesterday in regards to launching a Canadian > newsletter for clients, prospects, caregivers and referral sources. We us= ed > to do a monthly edition in Montreal and I would like to institute somethi= ng > similar for Canada. > > If you look at our NPS scores, one of the consistent comments we see is > that "since the US / TheKey took over" things have gotten worse. I'd like > to use the newsletter as a means of showcasing what we're doing in Canada > and building back some of that trust / pride in our local teams. > > We have the capacity to manage this on our own but I wanted to see if you > would like to be involved / support the project. > > Thanks! > Tim > > -- > Tim Thomas > Head of Canada Division > *Please note my email has changed:* > tt@TheKey.com > (514) 591-9387 > TheKey.ca > [image: TheKey] > --00000000000093ac580609074bba Content-Type: text/html; charset="UTF-8" Content-Transfer-Encoding: quoted-printable I&#39;d love to be involved. A couple=C2=A0of questions: 1. Would it be branded TheKey versus HCA? 2. Wh= at list are you envisioning? I know Canada has stronger limitations on emai= l opt-ins.=C2=A0 Looping in Steve to help answer #= 2. I am rolling out a newsletter for the US and I see the value in a separa= te Canada version. We just need to be smart about the list given different = rules in Canada.=C2=A0 On Tue, Oct 31, 2023 at 7:03=E2=80=AFAM Timot= hy Thomas &lt; tt@thekey.com &gt; wrote:= Hi Megan, I chatted with Chen yesterday in regards to = launching a Canadian newsletter for clients, prospects, caregivers and refe= rral sources. We used to do a monthly edition in Montreal and I would like = to institute something similar for Canada. If you = look at our NPS scores, one of the consistent comments we see is that &quot= ;since the US / TheKey took over&quot; things have gotten worse. I&#39;d li= ke to use the newsletter as a means of showcasing what we&#39;re doing in C= anada and building back some of that trust / pride in our local teams. We have the capacity to manage this on our own but I w= anted to see if you would like to be involved / support the project.=C2=A0 Thanks! Tim -- Tim Thomas Head of Canada Division Please note my e= mail has changed: tt@TheKey.com (514) 591-9= 387 <font style=3