=?utf-8?Q?Week=20of=20January=208th=20B2B=20Toolkit?=

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=?utf-8?Q?Ashley=20Mirone?= <amirone@thekey.com>
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<RegionalDirectors@TheKey.com>
Date
2024-01-08 13:59:30
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INBOX
This is a multi-part message in MIME format --_----------=_MCPart_1549238833 Content-Type: text/plain; charset="us-ascii" ** January 8th B2B Toolkit ------------------------------------------------------------ Sleep Well Strategy Rollout As we all heard on our December National Sales Call - we have a new Sleep Well Strategy rolling out. Sleep Well is the latest pillar addition to our Balanced Care Method approach. So it's important that we all educate ourselves on this pillar and feel comfortable hitting the field and speaking to our referral partners about this topic. Your Sleep Well Campaign Doc Here (https://docs.google.com/document/d/1Rc_x29Iky6MYGVYwyM9zh9GMDPYojFNzCsKsCzGfVDs/edit?usp=sharing) will include: * Sleep Well Talk Tracks * Sleep Well Educational Deck * Proprietary TheKey Sleep Diary DSG Huddles: Your DSG's will also be using this topic to connect on your regional HCL Huddles in order to review content, ask questions, strategize how to approach your accounts, and role play! Social Calendar Posts: we have 3 Sleep Well themed social media posts within our January social media calendar to complement our strategy PAC Topic: your PAC group this month will be discussing a Sleep Well client example Pardot Email Drip Campaign: January 24th there will be an email dripped out to your referral sources on your behalf offering an educational presentation on Sleep Well and providing the Sleep Diary resource. Please be sure to use the next few weeks to familiarize yourself with the deck content and speaker notes to be prepared to present after this email campaign launches. Sales Enablement Tools + Analytics Portal Playbooks We're excited to roll out this new resource as a one-stop-shop for all of our wonderful tools. This is a playbook full of strategies and tools that have been proven to move the dial with referral accounts. From presentations, empathy training, TimeSlips, and more. Sales Enablement Playbook Here. (https://docs.google.com/document/d/1jBgTGo1JMZYv1sBPG64z_ry9irD3q1L56U0ByV_Cms0/edit?usp=sharing) We also have a new Analytics Portal Playbook with information such as: how to identify why a SOC is missing for ou Scorecard, how to address issues with the AP, etc. Analytics Playbook Here. (https://docs.google.com/document/d/1GFDa-ue31rhp5OBrdSKVsI45ZXK4u5BRcU7-wwFvRa0/edit?usp=sharing) Please take the time to open these playbooks and save them to your Bookmarks as a resource. January PAC Topic Click HERE (https://docs.google.com/document/d/11vk79fGCLGuS1VG4ttxj8lz0IIxVZN_Td7Vxolrvemw/edit?usp=sharing) (https://docs.google.com/document/d/11vk79fGCLGuS1VG4ttxj8lz0IIxVZN_Td7Vxolrvemw/edit?usp=sharing) to read this month's PAC topic themed around our Sleep Well Strategy and has a client sleep schedule example. ** Sales Social Media Marketing Calendar ------------------------------------------------------------ Click here to access (https://docs.google.com/spreadsheets/d/15uDCaj7CIsyuvIMSqb_Ic9sFMV4VA7lqDgGFRajL0Ug/edit?usp=sharing) this m

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