--000000000000bfd8cc060cf9f2f8 Content-Type: text/plain; charset="UTF-8" Hi Chuck, Thank you for going through a few rounds of review on location targeting for Calgary with us! We're trying to hone in on the updates we'd like to make in the first week of January. InFront found a census map from 2021 information and it shows that some areas within Calgary have a median age of 45+ that we weren't targeting (which Tim already sent you). Based on our current targeting, that map, and the screenshot you sent us with areas to exclude, we have a new map to review from InFront. I'm including it in a Google doc so that we can see the current targeting next to the proposed targeting for comparison. The new map targets all of Calgary while excluding most of the area you sent via screenshot and the northern area that is generally lower than 45 age range. We can only exclude via postal code (and not radius) so this is excluding: T3N T3J T3P T1Y T2A T2E T2B T3K T3R T1Z For any other areas within Calgary, we'd need to let our other targeting settings around age and income do the work for us. *My question for you is - do the areas in blue on the proposed map all look like areas you could staff if you got a call from there? Are there any other full postal codes that you'd want to exclude or include?* Sincerely, -- Alexa Graziani Senior Marketing Manager - Consumer Growth * Please note my email has changed: * agraziani@thekey.com TheKey.com [image: TheKey] --000000000000bfd8cc060cf9f2f8 Content-Type: text/html; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Hi Chuck, Thank you for going through a few rounds= of review on location targeting for Calgary with us! We're trying to h= one in on the updates=C2=A0we'd like to make in the first week of Janua= ry. InFront found a census map from 2021 informati= on and it shows that some areas within Calgary have a median age of 45+ tha= t we weren't targeting (which Tim already sent you). Based on our current targeting, that map, and the screenshot you sen= t us with areas to exclude, we have a new map to review from InFront. = I'm including it in a Google = doc so that we can see the current targeting next to the proposed targe= ting for comparison. The new map targets all of Ca= lgary while excluding=C2=A0most of the area you sent via screenshot and the= northern area that is generally lower than 45 age range. We can only=C2=A0= exclude via postal code (and not radius) so this is excluding:=C2=A0 T3N T3J T3P T1Y T2A T2E T2B T3K T3R T1Z For any other areas within Calgary, we'd need = to let our other targeting settings around age and income do the work for u= s. My question for you is - do the areas in blu= e on the proposed map all look like areas you could staff if you got a call= from there? Are there any other full postal codes that you'd want to e= xclude or include? Sincerely, -- Alexa Graziani Senior Marketing Manager - Consumer Growth Please note my email has changed: <a href=3D"