--000000000000c1438c0602fe6f63 Content-Type: multipart/alternative; boundary="000000000000c1438a0602fe6f62" --000000000000c1438a0602fe6f62 Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Thanks, Ash. For 1.1 - Drats. Unfortunately, I don't think we did anything special to get ours up and running. Is there any way to appeal or use a Google rep for support on this? This is what ours looks like: [image: image.png] 1.2 great questions - Other data sources is correct These will be tracked through clicks No conversion value needs to be assigned for leads or opportunities Bee AS is $750 Cheetah AS is $1,250 Turtle AS and CL is $2,500 Elephant AS and CL is $5,000 Bee CW is $2,500 Cheetah CW is $5,000 Turtle CW is $10,000 Elephant CW is $20,000 We will count every conversion 90 Day click through conversion window Last click attribution Ex: [image: image.png] Let me know if there are other questions I can answer. Thanks, On Mon, Aug 14, 2023 at 4:52=E2=80=AFPM Arshdeep Brar wrote: > Hi Alexa, > > > > Hope you had a productive start to the week. > > > > I would like to discuss a few aspects regarding the conversion > implementation process and certain concerns around customer match list > policies. > > > > 1. With regard to customer match lists, due to the nature of our > restricted categories, we are currently unable to incorporate customer > match lists into our accounts. I have added additional links below for > detailed information from Google. However, I am aware that you have > successfully employed customer match lists for the US market. Considering > the close alignment in policies between our regions, it would be benefici= al > if you could share any additional steps you undertook during the > implementation for the US market. And, we can go through any aspects > that we might currently be overlooking. > > > > 1. 2. In relation to conversion tracking, are we connecting it > through any third-party tool, such as Zapier etc. or crms . In order t= o > maintain uniformity across all setups, . There are some conversion set= tings > within Google ads that we would like to get a little more clarity upon= , > such as call or click conversions, sources etc. category and if we sho= uld > be assigning any values to these conversions depending on what level o= f > funnel they are at etc. > > > > > > > > > > Restrictions on sensitive categories > > As defined under the Personalised Advertising Policy principles applicabl= e > to remarketing, advertisers can=E2=80=99t use sensitive interest categori= es to > target ads to users or to promote advertisers=E2=80=99 products or servic= es. These > policies also apply to remarketing with Customer Match. > > Additionally, you can't use data from your Customer Match campaigns to > identify sensitive interest categories related to your customers. > > For comprehensive information about what=E2=80=99s considered a sensitive= interest > category under Personalized ads and Customer mat