RE: 60s produced radio spot The Key Vancouver

From
KerryLee Manuel <kerrylee.manuel@corusent.com>
To
Sharon Speirs <sspeirs@thekey.com>
CC
Timothy Thomas <tt@thekey.com>, Amy Lauzon <Amy.Lauzon@corusent.com>
Date
Wed, 5 Nov 2025 22:
Folder
INBOX
📎 ~WRD1420.jpg; image001.png
It sounds really darn good!!! I feel the same way.

[A black background with a green dot  AI-generated content may be incorrect.]

______________________________________________________________
KerryLee Manuel
Sr. Creative Writer  Radio | Vancouver | Winnipeg | Corus Entertainment
7850 Enterprise St, Burnaby, BC V5A 1V7
604-331-2835 | kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>
coruscreative.ca<http://www.coruscreative.ca/>
CKNW | CFOX | ROCK 101 | CJOB | C99 | POWER 97

From: Sharon Speirs <sspeirs@thekey.com>
Sent: Wednesday, November 5, 2025 2:19 PM
To: KerryLee Manuel <kerrylee.manuel@corusent.com>
Cc: Timothy Thomas <tt@thekey.com>; Amy Lauzon <Amy.Lauzon@corusent.com>
Subject: Re: 60s produced radio spot The Key Vancouver

I like that it does not feel rushed now and has a much stronger message!

Sharon, Speirs

General Manager

Vancouver, BC

Office: 778.279.3634

sspeirs@thekey.com<mailto:sspeirs@thekey.com>

TheKey.ca  <https://thekey.ca/>

[Image removed by sender. TheKey]

On Wed, Nov 5, 2025 at 9:27 AM KerryLee Manuel <kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>> wrote:
Here is the produced 60 😊 Do let us know if this is approved for air!

Thanks so much again,
KL

[A black background with a green dot    AI-generated content may be incorrect.]

______________________________________________________________
KerryLee Manuel
Sr. Creative Writer  Radio | Vancouver | Winnipeg | Corus Entertainment
7850 Enterprise St, Burnaby, BC V5A 1V7<https://www.google.com/maps/search/7850+Enterprise+St,+Burnaby,+BC+V5A+1V7?entry=gmail&source=g>
604-331-2835 | kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>
coruscreative.ca<http://www.coruscreative.ca/>
CKNW | CFOX | ROCK 101 | CJOB | C99 | POWER 97

From: Sharon Speirs <sspeirs@thekey.com<mailto:sspeirs@thekey.com>>
Sent: Monday, November 3, 2025 12:57 PM
To: Timothy Thomas <tt@thekey.com<mailto:tt@thekey.com>>
Cc: KerryLee Manuel <kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>>; Amy Lauzon <Amy.Lauzon@corusent.com<mailto:Amy.Lauzon@corusent.com>>
Subject: Re: 60s radio script The Key Vancouver

Thank you everyone!

Sharon, Speirs

General Manager

Vancouver, BC

Office: 778.279.3634

sspeirs@thekey.com<mailto:sspeirs@thekey.com>

TheKey.ca  <https://thekey.ca/>

[Image removed by sender. TheKey]

On Mon, Nov 3, 2025 at 12:40 PM Timothy Thomas <tt@thekey.com<mailto:tt@thekey.com>> wrote:
I think it's perfect!

On Mon, Nov 3, 2025 at 3:34 PM KerryLee Manuel <kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>> wrote:
Would this be ok Tim?

Are you helping an aging parent stay safe and independent at home? You’re not alone — and there is help.
At TheKey— formerly Home Care Assistance — exceptional care starts with dedicated caregivers who bring expertise, compassion, and consistency to your loved one every time they visit them at home.
But care shouldn’t end when the visit does.
That’s why TheKey created Lifeguard, a FREE, discreet, in-home wellness technology that quietly looks after your loved one, day and night.
Using smart motion sensors and professional nurse oversight, Lifeguard notices small changes in daily routines before they become big concerns.
No cameras. No microphones. No wearables.
Just privacy, peace of mind, and proactive care.
Together, TheKey and Lifeguard offer much more than home care visits. Rest easy with continuous support, safety, and the confidence to let your loved one live independently at home.
Trusted by Vancouver families for more than 15 years… TheKey. The CARE you need in the place YOU LOVE.
Schedule a free consultation today at The Key dot c-a forward slash Vancouver.

[A black background with a green dot    AI-generated content may be incorrect.]

______________________________________________________________
KerryLee Manuel
Sr. Creative Writer  Radio | Vancouver | Winnipeg | Corus Entertainment
7850 Enterprise St, Burnaby, BC V5A 1V7<https://www.google.com/maps/search/7850+Enterprise+St,+Burnaby,+BC+V5A+1V7?entry=gmail&source=g>
604-331-2835 | kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>
coruscreative.ca<http://www.coruscreative.ca/>
CKNW | CFOX | ROCK 101 | CJOB | C99 | POWER 97

From: Timothy Thomas <tt@thekey.com<mailto:tt@thekey.com>>
Sent: Monday, November 3, 2025 12:13 PM
To: KerryLee Manuel <kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>>
Cc: Sharon Speirs <sspeirs@thekey.com<mailto:sspeirs@thekey.com>>; Amy Lauzon <Amy.Lauzon@corusent.com<mailto:Amy.Lauzon@corusent.com>>
Subject: Re: 60s radio script The Key Vancouver

There's no need to add "home" at the end of the tagline, it's implied.

I would like to make mention that Lifeguard is included free of charge. Otherwise it's spot on and yes we want to use the same voice, which is someone from the station, correct?

On Mon, Nov 3, 2025 at 3:09 PM KerryLee Manuel <kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>> wrote:
We can do this!... Do let me know if we can produce this for your review? As well, would you like us to use the same male voiceover as we used on the 30s?

Are you helping an aging parent stay safe and independent at home? You’re not alone — and there is help.
At TheKey— formerly Home Care Assistance — exceptional care starts with dedicated caregivers who bring expertise, compassion, and consistency to your loved one every time they visit them at home.
But care shouldn’t end when the visit does.
That’s why TheKey created Lifeguard, discreet, in-home wellness technology that quietly looks after your loved one, day and night.
Using smart motion sensors and professional nurse oversight, Lifeguard notices small changes in daily routines before they become big concerns.
No cameras. No microphones. No wearables.
Just privacy, peace of mind, and proactive care.
Together, TheKey and Lifeguard offer much more than home care visits. Rest easy with continuous support, safety, and the confidence to let your loved one live independently at home.
Trusted by Vancouver families for more than 15 years… TheKey. The CARE you need in the place YOU LOVE… home.
Schedule a free consultation today at The Key dot c-a forward slash Vancouver.

From: Timothy Thomas <tt@thekey.com<mailto:tt@thekey.com>>
Sent: Monday, November 3, 2025 11:50 AM
To: KerryLee Manuel <kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>>
Cc: Sharon Speirs <sspeirs@thekey.com<mailto:sspeirs@thekey.com>>; Amy Lauzon <Amy.Lauzon@corusent.com<mailto:Amy.Lauzon@corusent.com>>
Subject: Re: 60s radio script The Key Vancouver

A few more changes (you changed our tagline). And I added an emotional intro. Let me know if it fits into the 60. Thanks!

Are you helping an aging parent stay safe and independent at home? You’re not alone — and there’s help.
At TheKey— formerly Home Care Assistance — exceptional care starts with dedicated caregivers who bring expertise, compassion, and consistency to your loved one every time they visit them at home.
But care shouldn’t end when the visit does.
That’s why TheKey created Lifeguard, discreet, in-home wellness technology that quietly looks after your loved one, day and night.
Using smart motion sensors and professional nurse oversight, Lifeguard notices small changes in daily routines before they become big concerns.
No cameras. No microphones. No wearables.
Just privacy, peace of mind, and proactive care.
Peace of mind is a welcome relief from worry. Together, TheKey and Lifeguard offer much more than home care visits. Rest easy with continuous support, safety, and confidence to let your loved one live independently at home.
Trusted by Vancouver families for more than 15 years, Now with Lifeguard included… TheKey. The CARE you need in the place YOU LOVE.
Schedule a free consultation at The Key dot c-a forward slash Vancouver.

On Mon, Nov 3, 2025 at 2:35 PM KerryLee Manuel <kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>> wrote:
How does this look Tim? Also on pg. 2 attached 😊

At TheKey— formerly Home Care Assistance — exceptional care starts with dedicated caregivers who bring expertise, compassion, and consistency to your loved one every time they visit them at home.
But care shouldn’t end when the visit does.
That’s why TheKey created Lifeguard, discreet, in-home wellness technology that quietly looks after your loved one, day and night.
Using smart motion sensors and professional nurse oversight, Lifeguard notices small changes in daily routines before they become big concerns.
No cameras. No microphones. No wearables.
Just privacy, peace of mind, and proactive care.
Peace of mind is a welcome relief from worry. Together, TheKey and Lifeguard offer much more than home care visits. Rest easy with continuous support, safety, and confidence to let your loved one live independently at home.
Trusted by Vancouver families for more than 15 years… TheKey. The CARE you need in the place they LOVE… home.
Schedule a free consultation at The Key dot c-a forward slash Vancouver.

[A black background with a green dot    AI-generated content may be incorrect.]

______________________________________________________________
KerryLee Manuel
Sr. Creative Writer  Radio | Vancouver | Winnipeg | Corus Entertainment
7850 Enterprise St, Burnaby, BC V5A 1V7<https://www.google.com/maps/search/7850+Enterprise+St,+Burnaby,+BC+V5A+1V7?entry=gmail&source=g>
604-331-2835 | kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>
coruscreative.ca<http://www.coruscreative.ca/>

CKNW | CFOX | ROCK 101 | CJOB | C99 | POWER 97

From: Timothy Thomas <tt@thekey.com<mailto:tt@thekey.com>>
Sent: Monday, November 3, 2025 10:23 AM
To: Amy Lauzon <Amy.Lauzon@corusent.com<mailto:Amy.Lauzon@corusent.com>>; KerryLee Manuel <kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>>
Subject: Fwd: produced radio spots The Key Vancouver

This email is from an EXTERNAL SENDER | Ce courriel provient d'un EXPÉDITEUR EXTERNE

Here’s a potential script for you to work with. At this stage we’re only looking at the Vancouver market.

Thanks!

At TheKey — formerly Home Care Assistance — we’ve been trusted by Vancouver families for more than 15 years.

At TheKey, exceptional care starts with people — dedicated caregivers who bring expertise, compassion, and consistency to every visit.

But care shouldn’t end when the visit does.
That’s why we created Lifeguard — discreet, in-home wellness technology that quietly looks after your loved one, day and night.

Using smart motion sensors and professional nurse oversight, Lifeguard notices small changes in daily routines before they become big concerns.
No cameras. No microphones. No wearables.
Just privacy, peace of mind, and proactive care.

Together, TheKey and Lifeguard offer more than home care — we provide continuous support, safety, and the confidence to live independently at home.

TheKey. The CARE you need in place you LOVE.

Schedule a free consultation at TheKey.ca/vancouver

On Fri, Oct 31, 2025 at 5:17 PM Chuck Terlesky <cterlesky@thekey.com<mailto:cterlesky@thekey.com>> wrote:
Friday update: I still haven't received Calgary's new 60-second ad; I'll send it as soon as I receive it.

Chuck

On Fri, Oct 31, 2025 at 3:15 PM Chelsea Sheehan <csheehan@joinlifeguard.com<mailto:csheehan@joinlifeguard.com>> wrote:
Nice work! I think it sounds great

Get Outlook for iOS<https://aka.ms/o0ukef>
________________________________
From: Timothy Thomas <tt@thekey.com<mailto:tt@thekey.com>>
Sent: Friday, October 31, 2025 7:45:18 AM
To: Chuck Terlesky <cterlesky@thekey.com<mailto:cterlesky@thekey.com>>
Cc: Chelsea Sheehan <csheehan@joinlifeguard.com<mailto:csheehan@joinlifeguard.com>>; Sharon Speirs <sspeirs@thekey.com<mailto:sspeirs@thekey.com>>
Subject: Re: produced radio spots The Key Vancouver

Ok we'll wait to hear it. In the meantime, i worked on a new script for 60s....let me know what you think.

At TheKey, exceptional care starts with people — dedicated caregivers who bring expertise, compassion, and consistency to every visit.

But care shouldn’t end when the visit does.
That’s why we created Lifeguard — discreet, in-home wellness technology that quietly looks after your loved one, day and night.

Using smart motion sensors and professional nurse oversight, Lifeguard notices small changes in daily routines before they become big concerns.
No cameras. No microphones. No wearables.
Just privacy, peace of mind, and proactive care.

Together, TheKey and Lifeguard offer more than home care — we provide continuous support, safety, and the confidence to live independently at home.

TheKey. The CARE you need in place you LOVE.

Schedule a free consultation at TheKey.ca/vancouver

Chuck Terlesky B.A., CCPE
General Manager
Calgary, Alberta

Calgary: 403-301-3777

TheKey.ca  <https://thekey.ca/>

[Image removed by sender. TheKey]