Hello Chuck - looping @Julia Jenkins <jujenkins@thekey.com> who helps build
our lists. If this template is a concern for the drip tomorrow, we can
exclude the Canada locations from the larger blast and possibly the
Canadian GM's would prefer to send the content of the email directly to
their handful of account in place of this?
I do know that the Canadian template is something desired by Tim and team
in time. But for the email going out tomorrow. We could make the shift to
exclude Canada to be sensitive to the items you've addressed. Please let us
know!
Jackie Summers
Director of Sales Operations
951-675-0413
TheKey.com <https://www.thekey.com/>[image: TheKey]
<https://homecareassistance.com/>
On Thu, Mar 13, 2025 at 11:49 AM Chuck Terlesky <cterlesky@thekey.com>
wrote:
> Hi Jackie,
>
> I would caution you when sending this out to Canadians right now. We use
> postal codes (not zip codes), and the address on the bottom is from
> Florida. There is a strong movement in Canada right now to support Canadian
> companies, and this drip campaign highlights our differences. For the
> Canadian contacts, you can have a separate drip with a postal code link and
> add a local Canadian address at the bottom. It's a small change, but we
> will get more traction from the drip if we do this.
>
> @Timothy Thomas <tt@thekey.com> Let me know if you feel the same way.
>
> Regards,
> Chuck
>
> On Thu, Mar 13, 2025 at 10:18 AM Jackie Summers <jsummers@thekey.com>
> wrote:
>
>> Hello General Managers,
>>
>> We have an email drip campaign that will be coming out today
>> on your behalf to your contacts in Salesforce through our Salesforce
>> email drip software called Pardot/Account Engagement. This email will be
>> sent out to active Referral Contacts associated with your Referral Accounts
>> to formally introduce you as their contact from TheKey. 🎉
>>
>> Attached below is a sample (proof) of what the email will say. The email
>> will appear to come from you (your signature info) and all replies will go
>> directly to you because the email is sent from your email handle. The goal
>> of this is to help you get meetings booked as quickly as possible as you're
>> hitting the field! Email Drip FAQs
>> <https://docs.google.com/document/d/1fwCdU-CaQwSxXAQ_T6yQ8NA6iZWDanG3mfOH1J5Flos/edit?usp=sharing>
>>
>> For the Case Studies mentioned at the bottom of the template, attached
>> are a few Case Study resources that could be leveraged in conversations
>> should a contact ask. There are a number of them that can be found on the
>> Brand Center Under Case Studies as well.
>>
>> Our goal is to set you all up for success to hit the field running, and
>> this email blast is an effort to get contacts to reach out and get meetings
>> booked with you!
>>
>> *If you get a meeting booked - Please Document the Event in Salesforce
>> with:*
>>
>> - *Tied to Sales Initiative dropdown: "Salesforce Automated Drip
>> Campaign"*
>>
>>
>>
>> Jackie Summers
>> Director of Sales Operations
>> 951-675-0413
>> TheKey.com <https://www.thekey.com/>[image: TheKey]
>> <https://homecareassistance.com/>
>>
>>
>>
>>
>>
>> ---------- Forwarded message ---------
>> From: Rev Ops <revops@thekey.com>
>> Date: Thu, Mar 13, 2025 at 9:12 AM
>> Subject: Proof - Meet Your Contact at TheKey!
>> To: <jsummers@homecareassistance.com>
>>
>>
>>
>>
>>
>>
>>
>> View Online
>> <https://go.thekey.com/webmail/934843/1268251309/7d88511a5f2327d4cde81b196d2aaf233d8548348da27c1cbd3f93c2be1fa56c>
>>
>> <https://go.thekey.com/e/934843/2025-03-13/cldng/1268251309/h/Ziuz4gStvP11J9ZhZMKAOPYdqcdjJmSpHQTgNGqgZ0w>
>> Changing how the world lives and ages at home
>>
>>
>> <https://go.thekey.com/e/934843/2025-03-13/cldp2/1268251309/h/Ziuz4gStvP11J9ZhZMKAOPYdqcdjJmSpHQTgNGqgZ0w>
>>
>> Your New Contact at TheKey.
>> Hello there,
>>
>> I hope this message finds you thriving.
>>
>> As TheKey's General Manager, I'm reaching out with an exciting
>> opportunity to enhance our clients' quality of life together.
>>
>> At TheKey, we pride ourselves on delivering top-tier home care. We
>> recognize that true client satisfaction often requires a network of
>> specialized services. That's where your expertise becomes invaluable.
>>
>> I'd love to explore how we can:
>> 1. Create seamless care transitions for our shared clients
>> 2. Develop cross-referral opportunities
>> 3. Collaborate on comprehensive care plans
>> By joining forces, we can offer our clients an unparalleled support
>> system. Would you be open to a brief 15-minute call next week to discuss
>> this potential partnership?
>>
>> Schedule a quick call to connect.
>> <revops@thekey.com?subject=Schedule%20a%20Meeting&body=Hello%20-%0A%0AI%20received%20your%20email%20about%20being%20my%20new%20contact%20at%20TheKey%2C%20and%20I%20would%20like%20to%20schedule%20a%20quick%2015-minute%20meeting%20to%20connect.>
>>
>>
>> I'm looking forward to the possibility of working together to set a new
>> standard in client care.
>>
>> Warm regards,
>>
>> <https://go.thekey.com/e/934843/2025-03-13/cldnk/1268251309/h/Ziuz4gStvP11J9ZhZMKAOPYdqcdjJmSpHQTgNGqgZ0w>
>> Rev Ops
>> TheKey In-Home Care
>> revops@thekey.com
>> P.S. I'd be happy to share some recent case studies of successful
>> partnerships during our call. They showcase how collaboration has led to
>> improved client outcomes and business growth for both parties.
>>
>> The Balanced Care Method™
>> <https://go.thekey.com/e/934843/8-15-24-utm-content-BCM-header/cldnn/1268251309/h/Ziuz4gStvP11J9ZhZMKAOPYdqcdjJmSpHQTgNGqgZ0w>
>>
>> <https://go.thekey.com/e/934843/-8-15-24-utm-content-BCM-image/cldnr/1268251309/h/Ziuz4gStvP11J9ZhZMKAOPYdqcdjJmSpHQTgNGqgZ0w>
>> The Balanced Care Method™ is our proprietary approach to care. It focuses
>> on overall wellness, emphasizing nutrition, engagement and social
>> connection, and bringing joy and meaning to each day.
>> <https://go.thekey.com/e/934843/ampaign-nuture-utm-content-bcm/cldnv/1268251309/h/Ziuz4gStvP11J9ZhZMKAOPYdqcdjJmSpHQTgNGqgZ0w>
>>
>> TESTIMONIALS
>> "One clear benefit of the group is the cross-referrals, the sharing of
>> clients between the members. Deeper relationships with various members
>> create trusted resource partners, and I pitch this to my own clients."
>> — Senior Living Advisor on TheKey's Professional Advisor Council Groups
>>
>> “TheKey has gone above and beyond for our residents. Their team conducted
>> a mind fitness program for our residents, and they loved it! They provided
>> not only a fun activity but a helpful and stimulating experience. I have
>> the utmost trust and confidence in them.”
>> — Director of Community Relations at an Assisted Living and Memory Care
>>
>> “Our hope for every resident is that they can live out their life here
>> with us. Our partnership with TheKey is vital to help make that possible.
>> Without them, prospective residents may not choose Abbotswood and existing
>> residents would have to go elsewhere as their care needs increase.”
>> — Executive Director
>> FIND A LOCATION NEAR YOU
>> <https://go.thekey.com/e/934843/mpaign-nuture-utm-content-find/cldny/1268251309/h/Ziuz4gStvP11J9ZhZMKAOPYdqcdjJmSpHQTgNGqgZ0w>
>> Let's find your Care Team.
>> <https://go.thekey.com/e/934843/mpaign-nuture-utm-content-find/cldny/1268251309/h/Ziuz4gStvP11J9ZhZMKAOPYdqcdjJmSpHQTgNGqgZ0w>
>> Search by Zip Code
>> <https://go.thekey.com/e/934843/mpaign-nuture-utm-content-find/cldny/1268251309/h/Ziuz4gStvP11J9ZhZMKAOPYdqcdjJmSpHQTgNGqgZ0w>
>> Help & Support
>> Have questions or need to report an issue with TheKey service? We've got
>> you covered.
>>
>> If you have questions about billing, email us at billing@thekey.com
>>
>> If you have suggestions on how we can improve your experience, email us
>> at clientservice@thekey.com
>>
>> We’re passionate about helping older adults live in their own homes as
>> they age, improving the quality of life for our clients—and those who love
>> them.
>> <https://go.thekey.com/e/934843/mpaign-nuture-utm-content-find/cldny/1268251309/h/Ziuz4gStvP11J9ZhZMKAOPYdqcdjJmSpHQTgNGqgZ0w>
>> LEARN MORE ABOUT HOW WE CAN HELP YOUR FAMILY
>> <https://go.thekey.com/e/934843/mpaign-nuture-utm-content-find/cldny/1268251309/h/Ziuz4gStvP11J9ZhZMKAOPYdqcdjJmSpHQTgNGqgZ0w>
>> This email was sent to: jsummers@homecareassistance.com To make sure you
>> receive our emails, please add revops@thekey.com to your address book.
>>
>> TheKey
>> 777 Yamato Rd Suite 520 Boca Raton, FL 33487
>> Copyright © 2025 TheKey. All Rights Reserved.
>>
>> You can unsubscribe
>> <https://go.thekey.com/unsubscribe/u/934843/7d88511a5f2327d4cde81b196d2aaf233d8548348da27c1cbd3f93c2be1fa56c/1268251309>
>> from receiving further email communications.
>> *Note: You may still receive email communications related to your
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>>
>>
>>
>> - - - - - - - - - - - - - - - - - - - - - - -
>> - - - - - - - - - - - - - - - - - - - - - - -
>>
>
>
> --
> Chuck Terlesky B.A., CCPE
> General Manager
> Winnipeg and Calgary
>
> Calgary: 403-301-3777
> Winnipeg: 204-489-6000
>
> TheKey.ca <https://thekey.ca/>
>
> [image: TheKey]
>
>