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Upcoming 4% Rate Increase – Action Required by Oct ober 10

From
Melissa Reyes <melissa.reyes@thekey.com>
To
Regional Directors <RegionalDirectors@thekey.com>, Ashley Mirone <amirone@thekey.com>, Vanessa Treadwell <vtreadwell@thekey.com>, Earl Blair <earl.blair@thekey.com>, Juan Diaz <juan.diaz@thekey.com>, Kevin Parker <kevin.parker@thekey.com>, Donny Deshotels <donny.deshotels@thekey.com>, Kevin Murray <kevin.murray@thekey.com>, Amy Harris <aharris@thekey.com>, Matt Nyberg <mnyberg@thekey.com>, Will Reid <wreid@thekey.com>, Steve Sudberry <ssudberry@thekey.com>
Date
Mon, 6 Oct 2025 15:12:51 -0700
Folder
INBOX
Team,

We will be implementing a *4% rate increase* for all active clients who
began services *prior to June 1, 2025*.

*The following client groups are excluded from this increase:*

   -

   VA Clients
   -

   Clients with a “Partner Rate Exception = True”
   -

   CareScout Partnership Clients

Rate increase approvals will be assigned in *Salesforce* this week and must
be reviewed and approved by the GM *no later than Friday, October 10*. Any
approvals not actioned by this deadline will be *automatically approved*,
and corresponding client notifications will be issued.

Please note: *No exceptions will be made* to this rate increase policy.

*Effective Dates & Notice Requirements*

   -

   *No Notice Required:* Effective *October 27*
   -

   *30-Day Notice Required:* Effective *November 24*
   -

   *60-Day Notice Required:* Effective *December 29*
   -


*Notices to be sent October 13, 2025 *

Your timely review and approval are essential to ensure smooth
communication and implementation. Thank you for your attention and
partnership as we maintain alignment between our service quality and
operational costs.

-- 
* Melissa Reyes *
President of Client Services
(916)743-0530
melissa.reyes@thekey.com
TheKey.com

[image: TheKey] <https://homecareassistance.com/>

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