--00000000000043f3b70632ee6c0d Content-Type: multipart/alternative; boundary="00000000000043f3b60632ee6c0b" --00000000000043f3b60632ee6c0b Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Hello Sales Nation, TheKey is representing at the 2025 National ALCA Conference next week in Boston, and we have a pre-conference strategy below for anyone who would like to connect with their local Aging Life Care Professionals! *When and Where* BOSTON MA | BOSTON MARRIOTT COPLEY PLACE | APRIL 23-26, 2025 *Who* Your TheKey Representatives: - Earl Blair - Regional Director of Business Development - Kevin Parker - Regional Director of Business Development - Lilian Ciesco - Area Sales Manager - Jackie Summers - Director of Sales Operations (hey - it's me!) *Strategy* 1. *(No action needed) Automated Email Blast *- Leadership is sending an Email Blast from the desk of Ashley Mirone to all attendees, inviting th= em to our happy hour event. Please see the email Proof/Sample below. 2. *Social Media Post - * In our April Social Calendar there is a post set for 4/22 but you can post anytime you'd like - please see content be= low and be sure to promote this while *tagging* your ALCP on the post! Copy Below, *Image Attached to this email.* 1. Will you be joining us at the 41st Annual Aging Life Care Association Conference in Boston from April 23-26? My fantastic team from TheKey will be there, so stop by and connect with my colleagues at our booth. As proud Ruby Level Sponsors, my tea= m is all set for four days of networking, learning, and soaking up industr= y insights. Drop a comment below to let me know if you'll be there too! =F0=9F=8C= =9F #aginglifecareconference #thekeycares #ALCA #AgingConference 3. *HCL's to Personally Invite ALCP's to Happy Hour *- See attendee/sponsor list here . **NOTE** Since the list is legally a one-time use email list, we cannot give out the emails of the attendees, but if you see your local ALCP, please reach out to them and ask if they'd like to attend our happy hour. *Space is limited. * 1. *HCL's and GM's - If you get a "Yes" RSVP - please send it to LetsTalk@thekey.com * 2. *Email Template Below* *#####* Hello (NAME), TheKey is the top-level sponsor at the Conference in Boston and I see you'll be there! My team is hosting a small happy hour after the Welcome Reception, and if you'd like to go, I'd be happy to RSVP for you. They'd love to meet you and connect. Please let me know if you'd like to attend by Monday EOD as space is limited. Event Details: =F0=9F=97=93 Date: Wednesday, April 23rd =F0=9F=95=A2 Time: 7:30 =E2=80=93 9:30 PM =F0=9F=93=8D Location: Yard House (in-house restaurant at the conference h= otel) Have fun at the conference, safe travels! ##### Jackie Summers Director of Sales Operations 951-675-0413 TheKey.com [image: TheKey] ---------- Forwarded message --------- From: Ashley Mirone Date: Wed, Apr 16, 2025 at 4:43=E2=80=AFPM Subject: Proof - You=E2=80=99re Invited: ALCA Conferen