RE: produced radio spots The Key Vancouver

I'll let Amy reply 😊

From: Timothy Thomas <tt@thekey.com>
Sent: Friday, October 31, 2025 7:40 AM
To: KerryLee Manuel <kerrylee.manuel@corusent.com>
Cc: Sharon Speirs <sspeirs@thekey.com>; Amy Lauzon <Amy.Lauzon@corusent.com>
Subject: Re: produced radio spots The Key Vancouver

Hi KerryLee,

We'd like to make some tweaks to the ad. We feel this contains too much info for a 30-second spot. We'd like to move to 60s. Please advise.

We're working on the script now.

Thanks

On Thu, Oct 30, 2025 at 3:34 PM KerryLee Manuel <kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>> wrote:
Always a pleasure to help with that! Thanks Sharon and Tim! We’ll watch for your reply 😊
KL

[A black background with a green dot    AI-generated content may be incorrect.]

______________________________________________________________
KerryLee Manuel
Sr. Creative Writer  Radio | Vancouver | Winnipeg | Corus Entertainment
7850 Enterprise St, Burnaby, BC V5A 1V7
604-331-2835 | kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>
coruscreative.ca<http://www.coruscreative.ca/>
CKNW | CFOX | ROCK 101 | CJOB | C99 | POWER 97

From: Sharon Speirs <sspeirs@thekey.com<mailto:sspeirs@thekey.com>>
Sent: Thursday, October 30, 2025 12:02 PM
To: KerryLee Manuel <kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>>
Cc: Amy Lauzon <Amy.Lauzon@corusent.com<mailto:Amy.Lauzon@corusent.com>>; Timothy Thomas <tt@thekey.com<mailto:tt@thekey.com>>
Subject: Re: produced radio spots The Key Vancouver

Thank you, KerryLee.
Tim is back, so I'll confirm with him that we are good to go. I appreciate the changes.
Sharon
Is

Sharon, Speirs

General Manager

Vancouver, BC

Office: 778.279.3634

sspeirs@thekey.com<mailto:sspeirs@thekey.com>

TheKey.ca  <https://thekey.ca/>

[Image removed by sender. TheKey]

On Thu, Oct 30, 2025 at 10:46 AM KerryLee Manuel <kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>> wrote:
Hi Sharon! 😊 here are the audios for your approval.

Thank you so much!
KL

[A black background with a green dot    AI-generated content may be incorrect.]

______________________________________________________________
KerryLee Manuel
Sr. Creative Writer  Radio | Vancouver | Winnipeg | Corus Entertainment
7850 Enterprise St, Burnaby, BC V5A 1V7
604-331-2835 | kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>
coruscreative.ca<http://www.coruscreative.ca/>
CKNW | CFOX | ROCK 101 | CJOB | C99 | POWER 97

From: KerryLee Manuel
Sent: Wednesday, October 29, 2025 10:02 AM
To: Sharon Speirs <sspeirs@thekey.com<mailto:sspeirs@thekey.com>>
Cc: Amy Lauzon <Amy.Lauzon@corusent.com<mailto:Amy.Lauzon@corusent.com>>
Subject: RE: revised radio scripts The Key Vancouver

Ok will share soon! 😊 😊

From: Sharon Speirs <sspeirs@thekey.com<mailto:sspeirs@thekey.com>>
Sent: Wednesday, October 29, 2025 9:58 AM
To: KerryLee Manuel <kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>>
Cc: Amy Lauzon <Amy.Lauzon@corusent.com<mailto:Amy.Lauzon@corusent.com>>
Subject: Re: revised radio scripts The Key Vancouver

Yes please

Sharon, Speirs

General Manager

Vancouver, BC

Office: 778.279.3634

sspeirs@thekey.com<mailto:sspeirs@thekey.com>

TheKey.ca  <https://thekey.ca/>

[Image removed by sender. TheKey]

On Wed, Oct 29, 2025 at 9:38 AM KerryLee Manuel <kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>> wrote:
Perfect! Shall I go ahead and get them produced for audio review / approval?

From: Sharon Speirs <sspeirs@thekey.com<mailto:sspeirs@thekey.com>>
Sent: Wednesday, October 29, 2025 9:30 AM
To: KerryLee Manuel <kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>>
Cc: Amy Lauzon <Amy.Lauzon@corusent.com<mailto:Amy.Lauzon@corusent.com>>
Subject: Re: revised radio scripts The Key Vancouver

Thank you - totally works will make them happy!

Sharon, Speirs

General Manager

Vancouver, BC

Office: 778.279.3634

sspeirs@thekey.com<mailto:sspeirs@thekey.com>

TheKey.ca  <https://thekey.ca/>

[Image removed by sender. TheKey]

On Wed, Oct 29, 2025 at 8:05 AM KerryLee Manuel <kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>> wrote:
Hi Sharon! 😊 No problem – here’s what we should be able to fit…

MV Professional, patient centered, trustworthy.  The Key provides premium support for your loved one.
FV Passionate about helping older adults live well in their own homes for the past 15 years, The Key offers advanced care services like Lifeguard, a continuous wellness monitoring system using privacy-first that ensures safety day and night. No cameras, microphones, or wearables, just smarter, safer care.
MV For premium home care solutions that help support your loved one to live their best life in the home they love, visit The Key dot c-a forward slash Vancouver.

MV When the safety of your loved one at home keeps you up at night, it’s time to learn more about premium home care solutions from The Key - with Lifeguard monitoring.
The Key offers up to 24 / 7 in home specialized care services for Alzheimer’s and Dementia, Parkinson’s, Heart Health care, Cancer, End of Life care and more. Independence is maintained with no cameras or recording devices
Find all the support you need to help your loved one live their best life in the home they love at The Key dot c-a forward slash Vancouver.

From: Sharon Speirs <sspeirs@thekey.com<mailto:sspeirs@thekey.com>>
Sent: Tuesday, October 28, 2025 4:11 PM
To: KerryLee Manuel <kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>>
Cc: Amy Lauzon <Amy.Lauzon@corusent.com<mailto:Amy.Lauzon@corusent.com>>
Subject: Re: radio scripts The Key Vancouver

Hi there
They have been very slow in responding but
Here is one comment
Suggestion to change current Lifeguard radio mention from:

Current: The Key offers exceptional services like Lifeguard, 24/7 routine monitoring with discreet camera free sensors and RN oversight to watch for changes day and night

Suggested:  TheKey offers advanced care services like Lifeguard,  a continuous wellness monitoring system using privacy-first, Wi-Fi-based sensors, and RN oversight to detect changes in daily activity, ensuring safety day and night. No cameras, no microphones, no wearables, just smarter, safer care.”

Sharon, Speirs

General Manager

Vancouver, BC

Office: 778.279.3634

sspeirs@thekey.com<mailto:sspeirs@thekey.com>

TheKey.ca  <https://thekey.ca/>

[Image removed by sender. TheKey]

On Tue, Oct 28, 2025 at 10:50 AM KerryLee Manuel <kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>> wrote:
Hi Sharon! Just a check in to see if you’ve heard anything from Lifeguard?

Thanks so much again,
KL

From: KerryLee Manuel
Sent: Friday, October 24, 2025 9:41 AM
To: 'Sharon Speirs' <sspeirs@thekey.com<mailto:sspeirs@thekey.com>>
Subject: RE: radio scripts The Key Vancouver

Thanks so much Sharon! 😊

From: Sharon Speirs <sspeirs@thekey.com<mailto:sspeirs@thekey.com>>
Sent: Friday, October 24, 2025 9:34 AM
To: KerryLee Manuel <kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>>
Subject: Re: radio scripts The Key Vancouver

Good morning
Thank you for the quick turnaround! I was at an event yesterday and could not take a peek- I am just checking with Lifeguard first so that I am sure what we are saying is correct
They will get right back to me I think
Sharon

Sharon, Speirs

General Manager

Vancouver, BC

Office: 778.279.3634

sspeirs@thekey.com<mailto:sspeirs@thekey.com>

TheKey.ca  <https://thekey.ca/>

[Image removed by sender. TheKey]

On Thu, Oct 23, 2025 at 8:57 AM KerryLee Manuel <kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>> wrote:
Hi Sharon! So lovely chatting with you yesterday 😊 Please let me know how these scripts look to you. I didn’t work in the location as there wasn’t room for it as these currently are. I also feel like the Vancouver web address incorporates that. Happy to make any adjustments to both of these scripts for you! As well, if you prefer Scott voice both, we will remove the female VO in script 1.

MV Professional, patient centered, trustworthy.  The Key provides premium support for your loved one.
FV Passionate about helping older adults live well in their own homes for the past 15 years, The Key offers exceptional services like Lifeguard, 24/7 routine monitoring with discreet camera free sensors and RN oversight to watch for changes day and night.
MV To learn more about premium home care solutions that help support your loved one to live their best life in the home they love, visit The Key dot c-a forward slash Vancouver.

MV When the safety of your loved one at home keeps you up at night, it’s time to learn more about premium home care solutions from The Key - with Lifeguard monitoring.
The Key offers up to 24 / 7 in home specialized care services for Alzheimer’s and Dementia, Parkinson’s, Heart Health care, Cancer, End of Life care and more. Independence is maintained with no cameras or recording devices
Find all the support you need to help your loved one live their best life in the home they love at The Key dot c-a forward slash Vancouver.

I look forward to your feedback 😊
Thanks so much,
KL

[A black background with a green dot    AI-generated content may be incorrect.]

______________________________________________________________
KerryLee Manuel
Sr. Creative Writer  Radio | Vancouver | Winnipeg | Corus Entertainment
7850 Enterprise St, Burnaby, BC V5A 1V7
604-331-2835 | kerrylee.manuel@corusent.com<mailto:kerrylee.manuel@corusent.com>
coruscreative.ca<http://www.coruscreative.ca/>
CKNW | CFOX | ROCK 101 | CJOB | C99 | POWER 97

From: Sharon Speirs <sspeirs@thekey.com<mailto:ssp