--000000000000a7116e0609082b8d Content-Type: multipart/alternative; boundary="000000000000a7116c0609082b8c" --000000000000a7116c0609082b8c Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable What if part of the offer was some sort of 1:1 consultation to help explain benefits by the local team? On Tue, Oct 31, 2023 at 12:25=E2=80=AFPM Timothy Thomas wro= te: > I have some thoughts on this. I'd like to weave in the claim your benefit > language. Let me connect with Chuck, perhaps it's a different piece > altogether. > > On Tue, Oct 31, 2023 at 2:24=E2=80=AFPM Megan Heinen = wrote: > >> How's this for the flyer? >> >> On Mon, Oct 30, 2023 at 1:47=E2=80=AFPM Alexa Graziani >> wrote: >> >>> I see your point - a designated landing page would definitely help with >>> conversion. >>> >>> Let's plan to talk about it when we meet with Chen about October >>> results. Right now, things are really slow with our existing >>> opportunities and I think we need to make sure that down-funnel convers= ion >>> is strong across the board before we lobby for dev hours to build out a >>> landing page where the goal is to drive more opportunities. >>> >>> On Mon, Oct 30, 2023 at 1:01=E2=80=AFPM Timothy Thomas = wrote: >>> >>>> Yes but a landing page with a call to action more specific to this >>>> program would be beneficial. We'd love to increase our rank for these = terms. >>>> >>>> On Mon, Oct 30, 2023 at 3:58=E2=80=AFPM Megan Heinen >>>> wrote: >>>> >>>>> Can that blog post be leveraged? >>>>> >>>>> On Mon, Oct 30, 2023 at 12:57=E2=80=AFPM Timothy Thomas wrote: >>>>> >>>>>> Looks great, thanks Megan. >>>>>> >>>>>> @Alexa Graziani I'd like to build out a >>>>>> landing page like this for SEO and paid - let's discuss. >>>>>> >>>>>> On Mon, Oct 30, 2023 at 2:49=E2=80=AFPM Chuck Terlesky >>>>>> wrote: >>>>>> >>>>>>> Hi Megan, >>>>>>> >>>>>>> Awesome work! >>>>>>> >>>>>>> A couple of changes - in the first line, you have "through the >>>>>>> *state* can be confusing" - can you change this to "though the >>>>>>> *Province* can be confusing". >>>>>>> >>>>>>> Second paragraph: As an approved provider of the Client Directed >>>>>>> Home Care Invoicing *p*rogram ( can we capitalize the *P*). >>>>>>> >>>>>>> Can we have a more prominent call to action for our contact number? >>>>>>> The phone number in the footer seems too small. >>>>>>> >>>>>>> Last paragraph: it's essential to meet the requirements an >>>>>>> Alberta Health Services case manager determines. Please change to "= You must >>>>>>> meet the requirements set by the AHS case manager. >>>>>>> >>>>>>> Thanks again - this will help! >>>>>>> >>>>>>> Chuck >>>>>>> >>>>>>> >>>>>>> >>>>>>> On Mon, Oct 30, 2023 at 12:31=E2=80=AFPM Megan Heinen >>>>>>> wrote: >>>>>>> >>>>>>>> Awesome! And hopefully this flyer will help conversion too. Here i= s >>>>>>>> my first stab, using a lot of Chuck's language. Please take a look= and let >>>>>>>> me know what you think. >>>>>>>> >>>>>>>> >>>>>>>> >>>