Re: New Conversion Actions to Track Salesforce Status of Montreal Leads from PPC

From
Alexa Graziani <agraziani@thekey.com>
To
Louise Scanlan <louise@20eight.ca>
CC
Timothy Thomas <tt@thekey.com>, Megan Heinen <mheinen@thekey.com>
Date
Wed, 23 Aug 2023 12:45:32 -0700
Folder
INBOX
--0000000000006a334506039c5b90 Content-Type: multipart/alternative; boundary="0000000000006a334406039c5b8f" --0000000000006a334406039c5b8f Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Hi Louise, That's correct, you just need to set up the conversion actions and put that it's a manual import from clicks where will count every conversion in 90 Day click through conversion window through last click attribution, like the example here: [image: image.png] Let me know if you still have questions and I can try to record my screen doing one. From there, I will set up the import, which will be a daily import from a Google sheet. Thanks, On Wed, Aug 23, 2023 at 12:31=E2=80=AFPM Louise Scanlan = wrote: > Hi Alexa, > I was under the impression that your team would import those conversions > into my ad platform as I don't have access to the Salesforce platform or > the "Tableau" that you refer to. See the screenshot below when I try to > import: > [image: image.png] > > [image: image.png] > Let me know if I am not understanding correctly! > Louise > > > > > > > 613.228.2028 | 20eight.ca | Louise@20eight.ca > > > On Wed, Aug 16, 2023 at 3:38=E2=80=AFPM Alexa Graziani > wrote: > >> My goal is for them to have the files ready next Tuesday and then >> finalize the next steps. So hopefully end of next week. >> >> On Wed, Aug 16, 2023 at 12:05=E2=80=AFPM Louise Scanlan >> wrote: >> >>> Perfect. Do you know when your team will be importing those goals to th= e >>> Google Platform? >>> >>> >>> >>> >>> >>> >>> 613.228.2028 | 20eight.ca | Louise@20eight.ca >>> >>> >>> On Wed, Aug 16, 2023 at 2:59=E2=80=AFPM Alexa Graziani >>> wrote: >>> >>>> Here is the increased conversion info: >>>> >>>> I will work on our side to get values for leads and opportunities sinc= e >>>> those are what we tend to have the most of in the platform. For now, t= hey >>>> can get built out with no values. >>>> >>>> Bee AS is $750 >>>> Cheetah AS is $1,250 >>>> Turtle AS and CL is $2,500 >>>> Elephant AS and CL is $5,000 >>>> Bee CW is $2,500 >>>> Cheetah CW is $5,000 >>>> Turtle CW is $10,000 >>>> Elephant CW is $20,000 >>>> >>>> We will count every conversion >>>> 90 Day click through conversion window >>>> Last click attribution >>>> >>>> Ex: >>>> [image: image.png] >>>> >>>> On Tue, Aug 15, 2023 at 2:20=E2=80=AFPM Louise Scanlan >>>> wrote: >>>> >>>>> Sounds very interesting! Looking forward to discussing it,\. >>>>> Louise >>>>> >>>>> >>>>> >>>>> >>>>> >>>>> >>>>> 613.228.2028 | 20eight.ca | Louise@20eight.ca >>>>> >>>>> >>>>> On Mon, Aug 14, 2023 at 5:51=E2=80=AFPM Alexa Graziani >>>>> wrote: >>>>> >>>>>> Hi Louise, >>>>>> >>>>>> There's another tracking/conversion/optimization change that I'd lik= e >>>>>> to talk through together on our call this week. >>>>>> >>>>>> We are working with our data team to create an automatic upload from >>>>>> Tabelau into Google Ads that provides conversion information for our >>>>>> down-funnel Salesforce informatio

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