Re: Direct Mail Copy

From
Megan Heinen <mheinen@thekey.com>
To
"Chuck Terlesky (Home Care Assistance)" <cterlesky@thekey.com>
CC
Timothy Thomas <tt@thekey.com>
Date
Thu, 9 Nov 2023 08:47:22 -0800
Folder
INBOX
--0000000000006add4e0609baf72d Content-Type: multipart/alternative; boundary="0000000000006add4d0609baf72b" --0000000000006add4d0609baf72b Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Here is the updated flyer. Please confirm it looks okay! On Wed, Nov 8, 2023 at 1:56=E2=80=AFPM Megan Heinen wr= ote: > Weird. How do they do that?? How do they know where to drop? > > On Wed, Nov 8, 2023 at 1:55=E2=80=AFPM Chuck Terlesky (Home Care Assistan= ce) cterlesky@thekey.com> wrote: > >> There won=E2=80=99t be a blank space for address - it will be just a mai= lbox >> drop- not a specific address on the postcard. >> >> Chuck Terlesky >> General Manager/Regional Caregiver Ambassador for Canada >> >> Office Calgary: 403-301-3777 >> Office Winnipeg: 204-489-6000 >> >> --- >> >> >> >> TheKey.ca >> >> [image: TheKey] >> >> On Nov 8, 2023, at 2:39=E2=80=AFPM, Megan Heinen wr= ote: >> >> =EF=BB=BF >> Do you have design specs for the postcard art from the printer? Like wit= h >> blank space for indicia and addresses identified? >> >> On Wed, Nov 8, 2023 at 1:36=E2=80=AFPM Megan Heinen = wrote: >> >>> Yep, waiting on the # and URL. I will take a stab at design for now! >>> Thank you! >>> >>> On Wed, Nov 8, 2023 at 1:33=E2=80=AFPM Chuck Terlesky >>> wrote: >>> >>>> I think the edits you made are perfect. I would just adjust the >>>> statement in the last line. >>>> >>>> On Wed, Nov 8, 2023 at 2:17=E2=80=AFPM Megan Heinen wrote: >>>> >>>>> I made a bunch of edits. Can you please take a look and let me know i= f >>>>> you think I cut anything too essential. Please note that a lot of thi= s >>>>> detail will be included on the landing page. >>>>> >>>>> >>>>> https://docs.google.com/document/d/1fnMYVDQfo5cdYs8bdop24rs-ZZOUU4ulG= f1Z3vZYpWg/edit >>>>> >>>>> On Wed, Nov 8, 2023 at 1:11=E2=80=AFPM Megan Heinen >>>>> wrote: >>>>> >>>>>> Okay let's try it! And if we get traction, we can think about other >>>>>> versions. >>>>>> >>>>>> On Wed, Nov 8, 2023 at 1:07=E2=80=AFPM Chuck Terlesky >>>>>> wrote: >>>>>> >>>>>>> The cost of delivering a postcard to me makes more sense. Once we g= o >>>>>>> over the postcard size, it gets much more expensive. I like the ide= a, so >>>>>>> I'm hopeful the postcard will bring in some extra clients to justif= y a >>>>>>> bigger budget=E2=80=94just my two cents. >>>>>>> >>>>>>> On Wed, Nov 8, 2023 at 1:57=E2=80=AFPM Megan Heinen >>>>>>> wrote: >>>>>>> >>>>>>>> Question. As I am in here editing, do you think a postcard makes >>>>>>>> sense - or a more formal form letter? We don't want to do anything= fishy, >>>>>>>> but I wonder if a letter will allow us to put more detail, but als= o give >>>>>>>> the impression we are more of an official solution. What do you th= ink? >>>>>>>> >>>>>>>> On Wed, Nov 8, 2023 at 10:36=E2=80=AFAM Timothy Thomas >>>>>>>> wrote: >>>>>>>> >>>>>>>>> Sounds good, thank you. >>>>>>>>> >>>>>>>>> On Wed, Nov 8, 2023 at 12:59=E2=80=AFPM Megan Heinen >>>>>>>>> wrote: >>>>>>>>> >>>>>>

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