Re: Winnipeg Organic Traffic

From
Emma Zumsen <emma.zumsen@thekey.com>
To
Timothy Thomas <tt@thekey.com>
Date
Thu, 26 Sep 2024 20:38:18 -0400
Folder
INBOX
--000000000000f51fc606230f12a9 Content-Type: multipart/alternative; boundary="000000000000f51fc406230f12a8" --000000000000f51fc406230f12a8 Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Hey Tim, Had a chance to follow up and this one is on me. I misunderstood when you mentioned having an agency that supported paid media in Canada. I've spoken to the Gale team and they will pick up PPC management. Phil is also going to take another look at organic performance to see what she can see on general site performance. My apologies for the disconnect. Also, for your awareness, we're including St Louis in a media test that went live today and will run for the next two weeks (approximately). The team is monitoring performance and we'll be sure to share back learnings as they come back. Best, Emma On Thu, Sep 26, 2024 at 2:29=E2=80=AFPM Timothy Thomas wrot= e: > Hey there, > > I never heard back from Denzel. I'd like to discuss what's going on with > our SEM traffic in Winnipeg. I need a plan for how to turn this around. > Leads were down from 26 in August 2023 to 15 in August 2024. > > Who's in charge of this? > > Thanks, > Tim. > > ---------- Forwarded message --------- > From: Timothy Thomas > Date: Fri, Sep 20, 2024 at 11:48=E2=80=AFAM > Subject: Re: Winnipeg Organic Traffic > To: Nick Surface > Cc: Phil Chanda , Dennis Fancy , > Denzel Austin > > > Hi Denzel, > > Could we grab some time together next week? Feel free to drop a call on m= y > calendar on Thursday. > > On Thu, Sep 19, 2024 at 6:30=E2=80=AFPM Nick Surface > wrote: > >> Hi Tim, >> >> I'm off managing Paid Search and am actually finishing with the Key as o= f >> tomorrow. I've CC'd in Denzel from Gale who is actually managing all the >> paid search now and he will be able to help you. >> >> All the best, >> >> Nick >> >> On Thu, Sep 19, 2024 at 12:54=E2=80=AFPM Timothy Thomas = wrote: >> >>> @Nick Surface Any idea why we're seeing such >>> a difference in paid traffic across these two sites? >>> >>> Thanks >>> Tim >>> >>> On Thu, Sep 19, 2024 at 1:49=E2=80=AFPM Phil Chanda >>> wrote: >>> >>>> Below is the breakdown of paid vs organic for all Calgary and Winnipeg >>>> pages. Please let me know if you have any questions. >>>> >>>> Thanks, >>>> Phil >>>> >>>> [image: Screenshot 2024-09-19 at 1.47.37=E2=80=AFPM.png] >>>> >>>> >>>> On Wed, Sep 18, 2024 at 5:00=E2=80=AFPM Timothy Thomas = wrote: >>>> >>>>> Hi Phil. >>>>> >>>>> Would it be possible to see the traffic data for our Winnipeg >>>>> location? Perhaps paid and organic vs Calgary traffic? They=E2=80=99r= e our two >>>>> smallest markets and we=E2=80=99re barely getting any leads in Winnip= eg while doing >>>>> fairly well in Calgary. >>>>> >>>>> Any other insights would be super helpful. >>>>> >>>>> Thanks. >>>>> >>>>> >>>>> *Tim Thomas* >>>>> Head of Midwest & Canada Divisions | *TheKey* >>>>> Mobile: 514.591.9387 >>>>> [image: TheKey] >>>>> >>>> --000000000000f51fc406230f12a8 Content-Type: text/html

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