--0000000000000918d90628d9882f Content-Type: multipart/related; boundary="0000000000000918d90628d9882e" --0000000000000918d90628d9882e Content-Type: multipart/alternative; boundary="0000000000000918d80628d9882d" --0000000000000918d80628d9882d Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Yes sir! Please page 2 of the attached reports. On Mon, Dec 9, 2024 at 10:59=E2=80=AFAM Steve Sudberry wrote: > Analissa, > > Does Indeed continue to provide company rankings by search term or like > competitors? When we were a franchise, we were always in the top 3. It > would be interesting to see where we are ranked in Cincinnati. > > Steve Sudberry > General Manager > > ssudberry@thekey.com > (513) 227-8521 > TheKey.com > [image: TheKey] > > > On Mon, Dec 9, 2024 at 10:26=E2=80=AFAM Analissa Sanchez analissa.sanchez@thekey.com> wrote: > >> Good morning Will, >> >> I've had an in depth conversation with our vendor, Appcast, who manages >> our relationship with Indeed. This is what I have learned: >> >> - Where our jobs show up on Indeed is variable based on the user - >> where it shows up for me will be different than where it shows up for= you >> based on the level of relevancy the job has to us. >> - Where our jobs show up varies based on when we last posted the job >> in comparison to when other jobs were posted. The minute we post we w= ill >> start moving down the list as other roles are posted - despite funnel= ling >> extra funds to "promote" our jobs on Indeed as others will do the sam= e. >> - As Brad mentioned below, the more we search for our jobs and don't >> interact with them, the more the algorithm believes the job to be >> irrelevant to job seekers and will automatically deprioritize it. The= only >> way to be sure a job is posted without influencing the prioritization= on >> Indeed is to view our website as all jobs that hit our website >> automatically funnel to Indeed. >> >> Below is a screenshot of which roles are currently posted based on what = I >> see in iCIMS: >> >> [image: image.png] >> I have run some industry hiring data for both Cincinnati and Cleveland >> (attached) and recommend the following (which Brad and I can work on). >> Unfortunately we can't guarantee our jobs will always be listed on page = 1 >> of Indeed, but we can take a deeper dive into our job advertisement >> strategy to ensure it is maximizing our results. >> >> 1. Make sure our job postings include the Top search terms by clicks. >> 2. Understand why any companies listed under Top employers by clicks are >> getting more clicks than us. Do they have more jobs posted? Are they >> larger? Do they have more market share? Do they generally hire more peop= le? >> 3. Search the Indeed resume database for individuals currently working >> for these competitors (and the one listed under More common employers) a= nd >> actively recruit them. >> 4. Make sure we are posting jobs in the Top 3-5 Most common locations >> (this is the locat