--000000000000c374220617e28c26 Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable We will put this into the queue and provide Marketing with a zip file by the end of week on what is feasible. On Tue, May 7, 2024 at 3:51=E2=80=AFPM Alexa Graziani wrote: > It's the Montreal English site. > > Thank you, > > On Tue, May 7, 2024 at 12:49=E2=80=AFPM Steve Koyanagi > wrote: > >> Approved >> >> On Tue, May 7, 2024 at 12:44=E2=80=AFPM Phil Chanda >> wrote: >> >>> Alexa, is the uptick that you are observing to the Montreal English sit= e >>> or the Montreal French site? >>> >>> Steve/Terrence, we are unable to zero in by channel on the server logs. >>> If Legal approves this Marketing request, then we will need to provide >>> *all* IP addresses to whichever Montreal site that Alexa is requesting >>> regardless of whether they clicked on an ad for the last two months. >>> >>> Thanks, >>> Phil >>> >>> On Tue, May 7, 2024 at 3:39=E2=80=AFPM Alexa Graziani >>> wrote: >>> >>>> Hi Steve, >>>> >>>> I have a specific action item for discussion on our call tomorrow >>>> regarding this Google Ads concern. Google Support has requested weblog= s of >>>> IP addresses to investigate our claims further. I'd like to obtain leg= al >>>> approval for IT to pull these logs from March 1st - April 30th (the mo= nths >>>> we're asking Google Support to investigate). >>>> >>>> The business purpose is to launch an investigation of invalid >>>> interaction activity per Google's support article >>>> , which >>>> says "There are many common reasons for increased traffic that don't >>>> involve invalid interactions. However, if you suspect that your accoun= t is >>>> indeed affected by invalid interaction activity, we'll investigate you= r >>>> account." Ideally, we will get "credited for any invalid interaction t= hat >>>> escaped our automated detection in the past 2 months" since Google sta= tes >>>> this is possible in their support article as well. >>>> >>>> Sincerely, >>>> >>>> On Wed, May 1, 2024 at 3:36=E2=80=AFPM Alexa Graziani >>>> wrote: >>>> >>>>> Hi Steve and Tim, >>>>> >>>>> Heads up I'm adding Reyna, who we're working with for PPC efforts, to >>>>> the call as well. >>>>> >>>>> The context is that we seem to be getting a lot of traffic from maske= d >>>>> IP addresses that all submit forms or make calls saying they are look= ing >>>>> for work and heard about us on Facebook (even though they came throug= h the >>>>> paid ads). Because they have masked IP addresses, our current >>>>> targeting/exclusion settings are not excluding them. >>>>> >>>>> I just spoke to my Google rep and she recommends putting in a support >>>>> ticket to have them launch an investigation to see if we can get this >>>>> traffic labeled as invalid. She said it is unlikely Google will be ab= le to >>>>> refund us but at least they may be able to help us mitigate the effec= ts in >>>>> the future. I will connect with our agency to kick this off. Then we = can >>