--000000000000d226d70617e27a61 Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Approved On Tue, May 7, 2024 at 12:44=E2=80=AFPM Phil Chanda wrote: > Alexa, is the uptick that you are observing to the Montreal English site > or the Montreal French site? > > Steve/Terrence, we are unable to zero in by channel on the server logs. > If Legal approves this Marketing request, then we will need to provide > *all* IP addresses to whichever Montreal site that Alexa is requesting > regardless of whether they clicked on an ad for the last two months. > > Thanks, > Phil > > On Tue, May 7, 2024 at 3:39=E2=80=AFPM Alexa Graziani > wrote: > >> Hi Steve, >> >> I have a specific action item for discussion on our call tomorrow >> regarding this Google Ads concern. Google Support has requested weblogs = of >> IP addresses to investigate our claims further. I'd like to obtain legal >> approval for IT to pull these logs from March 1st - April 30th (the mont= hs >> we're asking Google Support to investigate). >> >> The business purpose is to launch an investigation of invalid interactio= n >> activity per Google's support article >> , which >> says "There are many common reasons for increased traffic that don't >> involve invalid interactions. However, if you suspect that your account = is >> indeed affected by invalid interaction activity, we'll investigate your >> account." Ideally, we will get "credited for any invalid interaction tha= t >> escaped our automated detection in the past 2 months" since Google state= s >> this is possible in their support article as well. >> >> Sincerely, >> >> On Wed, May 1, 2024 at 3:36=E2=80=AFPM Alexa Graziani >> wrote: >> >>> Hi Steve and Tim, >>> >>> Heads up I'm adding Reyna, who we're working with for PPC efforts, to >>> the call as well. >>> >>> The context is that we seem to be getting a lot of traffic from masked >>> IP addresses that all submit forms or make calls saying they are lookin= g >>> for work and heard about us on Facebook (even though they came through = the >>> paid ads). Because they have masked IP addresses, our current >>> targeting/exclusion settings are not excluding them. >>> >>> I just spoke to my Google rep and she recommends putting in a support >>> ticket to have them launch an investigation to see if we can get this >>> traffic labeled as invalid. She said it is unlikely Google will be able= to >>> refund us but at least they may be able to help us mitigate the effects= in >>> the future. I will connect with our agency to kick this off. Then we ca= n >>> connect on Monday to see if there's anything else we can pursue around = this. >>> >>> Sincerely, >>> >>> On Wed, May 1, 2024 at 12:54=E2=80=AFPM Steve Koyanagi >>> wrote: >>> >>>> Alexa, can you schedule a call so I can get all the background? Thanks= . >>>> >>>> On Wed, May 1, 2024 at 12:24=E2=80=AFPM Timothy Thomas = wrote: >>>> >>>>> Hi Steve, >>>>> >>>>> Alexa and I have observed a significant uptick in careg