Re: Indeed Caregiver ad

From
Will Reid <wreid@thekey.com>
To
Analissa Sanchez <analissa.sanchez@thekey.com>
CC
Timothy Thomas <tt@thekey.com>, Brad Dean <bdean@thekey.com>, Steve Sudberry <ssudberry@thekey.com>, Emily Russell <emily.russell@thekey.com>, Audra Williams <audraw@thekey.com>
Date
Mon, 9 Dec 2024 11:18:27 -0500
Folder
INBOX
--0000000000009f1c7e0628d8b777 Content-Type: multipart/alternative; boundary="0000000000009f1c7d0628d8b776" --0000000000009f1c7d0628d8b776 Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Thank you Analissa, We appreciate all the attention you are putting on this! Will Reid Partner * Please note my email has changed: * wreid@thekey.com 513-707-2304 TheKey.com [image: TheKey] On Mon, Dec 9, 2024 at 11:02=E2=80=AFAM Analissa Sanchez wrote: > Yes, our practice is to refresh our ads every 30 days except in the rare > instances in which we are experiencing very low applicant flow at which > point we refresh every 2 weeks (ie: Spokane and Lake Oswego). Generally > speaking we do not have an applicant flow issue - we are receiving up to > 25,000 applications per month and hiring approximately 500. Our challenge > is generally around identifying which candidates are qualified and quickl= y > moving those through our hiring process. > > Below is a screenshot of our YTD applicant flow in Cincinnati and > Cleveland. The spike you see in applicant flow through the summer months > aligns with the total company trend. > > [image: image.png] > > Below is the YTD hiring data for these locations. Of the 16,104 > applications we have received this year, we have hired 138 (0.85%). Our > primary focus should be (and is) how to convert more of these applicants = to > hires. > > [image: image.png] > > On Mon, Dec 9, 2024 at 9:45=E2=80=AFAM Timothy Thomas wro= te: > >> Thanks Analissa. >> >> How often are we able to refresh the jobs? Is it every 30 days? >> >> On Mon, Dec 9, 2024 at 10:26=E2=80=AFAM Analissa Sanchez > analissa.sanchez@thekey.com> wrote: >> >>> Good morning Will, >>> >>> I've had an in depth conversation with our vendor, Appcast, who manages >>> our relationship with Indeed. This is what I have learned: >>> >>> - Where our jobs show up on Indeed is variable based on the user - >>> where it shows up for me will be different than where it shows up fo= r you >>> based on the level of relevancy the job has to us. >>> - Where our jobs show up varies based on when we last posted the job >>> in comparison to when other jobs were posted. The minute we post we = will >>> start moving down the list as other roles are posted - despite funne= lling >>> extra funds to "promote" our jobs on Indeed as others will do the sa= me. >>> - As Brad mentioned below, the more we search for our jobs and don't >>> interact with them, the more the algorithm believes the job to be >>> irrelevant to job seekers and will automatically deprioritize it. Th= e only >>> way to be sure a job is posted without influencing the prioritizatio= n on >>> Indeed is to view our website as all jobs that hit our website >>> automatically funnel to Indeed. >>> >>> Below is a screenshot of which roles are currently posted based on what >>> I see in iCIMS: >>> >>> [image: image.png] >>> I have run some industry hiring data for both Cincinnati and Cleveland >>> (at

Thread (2)