--000000000000102dfe061d73b6d9 Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Thank you, Chris, for the kind words and generous introduction. I couldn't be more excited to join such an exceptional team. Emma *Emma Zumsen* SVP Consumer Growth & Marketing | *TheKey* Mobile: 612.387.8802 [image: TheKey] On Tue, Jul 16, 2024 at 2:15=E2=80=AFPM Office of the CEO wrote: > I am thrilled to announce the newest addition to our executive leadership > team, Emma Zumsen . Emma joined > us today as our Senior Vice President of Consumer Growth and Marketing. T= his > strategic move is aimed at accelerating our growth and expanding our clie= nt > base in the ever-evolving market. > > Emma brings with her a wealth of experience and a proven track record in > driving strategic initiatives and fostering innovation across multiple > industries. With her dynamic and results-oriented approach, she has > consistently demonstrated her ability to tackle intricate business > challenges and implement impactful solutions. > > Emma joins us from Bain & Co., where she led cross-functional teams in > crafting tailored solutions for clients' key marketing and brand strategy > challenges. She co-created Bain's Experimentation at Scale service, drivi= ng > significant improvements in Return on Advertising Spend (ROAS) across > various industries, including medical retail, healthcare tech, SAAS, > consumer, and retail sectors. Additionally, Emma has been instrumental in > developing comprehensive marketing diagnostic approaches and enhancing > operational efficiency through the development of SAAS tools. > > Her expertise extends beyond strategy to include leadership and > operations. At Bain, she contributed to business and account planning, > service model strategy, and ongoing business development. She established > and managed a mentorship program for expert marketing consultants and > chaired the Associate through Senior Manager promotion committee. Emma ha= s > also been a senior lead in diversity, equity, and inclusion (DEI) > initiatives, facilitating programming, education, and team support. > > Emma's career journey is marked by significant roles at GALE Partners, > Hain Celestial, and Starworks Group, where she managed digital > communications, brand marketing, and integrated strategy. Her diverse > industry experience includes consumer packaged goods, pharmaceutical, > medical retail, healthcare technology, fashion, retail, SAAS, and more. > > Please join me in welcoming Emma Zumsen to our team. We are confident tha= t > her expertise, leadership, and innovative spirit will be invaluable as we > continue to drive growth and achieve our strategic goals. > -- > Kind Regards, > > > *Chris Gerard* > CEO | *TheKey* > Mobile: 817-313-7913 > [image: TheKey] > --000000000000102dfe061d73b6d9 Content-Type: text/html; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Thank you, Chris, for the kind words and generous introduc= tion