Thank You Jackie.
Happy New Year🎆
On Mon, Jan 5, 2026 at 8:09 PM Jackie Summers <jsummers@thekey.com> wrote:
> Hi Team,
>
> I'm excited to share that your office has been selected to receive
> additional sales enablement support as we head into 2026!
>
> *Starting in January, we'll be launching monthly Sales Enablement Calls*
> specifically designed to give your Sales Team (+GMs) the coaching,
> resources, and strategic alignment you need to accelerate growth in your
> market. These aren't just check-in calls—they're dedicated time to ensure
> you're equipped with everything our B2B Marketing has to offer.
>
> *Chosen Pilot Locations: *Vancouver, Connecticut, Raleigh, San
> Diego, Santa Rosa, Roanoke/Lynchburg, Sacramento, Virginia
> Beach, Naples, New Jersey, Spokane, New York.
>
> Your office was chosen for this program because we see tremendous
> opportunity in your market, and we want to make sure you have every
> advantage to capitalize on it. Consider this your VIP access to B2B
> marketing support.
> What to Expect on These Calls:
>
> Attendees by office location: Jackie Summers, Sales Team Members, General
> Managers
>
> ✓ *Tool Alignment & Training* – Deep dives into our sales enablement
> resources so you can leverage them with confidence
> ✓ *Coaching & Best Practice Sharing* – Practical strategies for using our
> differentiators (BCM, Dr. Shadi's blogs and books, Life Enrichment Guides,
> etc) in your conversations
> ✓ *Exclusive Access to Pilot** Initiatives* – You'll gain access to
> upcoming strategies and resources exclusively for your locations, including
> the Power Bank promo items you've already received!
> ✓ *Your Questions Answered* – This is your dedicated time to troubleshoot
> challenges and get tactical support (there are no silly questions; this is
> your time to get the answers you need to be more savvy with our tools!)
> ------------------------------
> Exciting Initiatives Coming Your Way
>
> We're not just talking about support—we're delivering it. Here's what's
> rolling out to your accounts:
>
> *1. 2026 Branded Calendars for SAP Senior Living Communities*
> We know that you've all received Calendars to your offices, communication
> from the organization is coming on that tomorrow to the full company.
> Additionally, each of your Strategic Account Plan SLCs will be receiving a
> 2026 calendar directly to the address noted in Salesforce, featuring a
> flyer of our SLC programming options, plus a card prompting a conversation
> to "get programming on the calendar" for the new year. These will be
> shipped with a signature required to ensure delivery, and we'll provide
> shipment tracking when the time comes. Timeline: EOM.
>
> *Action for Sales/GM:* Once you get tracking info, plan an in-person
> visit to confirm receipt, book programming for 2026, and use the "Tied to
> Sales Initiative" dropdown option of "2026 Calendar Delivery Mtng" in
> Salesforce to document your activity with the account.
>
> *2. Premium Gift Boxes for Key Accounts*
> We're sending thoughtfully curated high-value gift boxes to your top-tier
> SLC, Concierge Physician, and Trusted Advisor accounts. Each box includes:
>
> - Branded pen and water bottle
> - Dr. Shadi's book on cognitive changes
> - A card offering our Speakers Bureau Person-Centered Dementia Care
> presentation for their staff
>
> These will be shipped with a signature required to ensure delivery, and
> we'll provide shipment tracking when the time comes. This is a perfect
> door-opener for deeper partnership conversations. Timeline: Mid-February.
>
> *Action for Sales/GM:* Once you get tracking info, plan an in-person
> visit to confirm receipt, book your Person-Centered Care In-Service, and
> use the "Tied to Sales Initiative" dropdown option of "Gift Box Delivery
> Mtng" in Salesforce to document your activity with the account.
>
> *3. Programming Goal Starting in 2026: 2x Per Quarter Minimum at Every SAP
> Senior Living Community*
> With all these new tools and resources at your disposal, we're setting a
> clear expectation: *every SAP SLC should receive some form of TheKey
> programming at least twice per quarter*.
>
> This could be:
>
> - *B2B Programming:* Speakers Bureau presentations to staff, Other
> Ref. Partner Event
> - *B2C Programming:* MindFit, TimeSlips, Life Enrichment Guide Events,
> or resident-focused Speakers Bureau sessions
>
> Many of you are already exceeding this goal. For those building toward it,
> we'll support you every step of the way. Let's start 2026 strong and show
> these communities what true partnership looks like.
> ------------------------------
> Let's make 2026 our best year yet. I'm excited to partner with you on this
> growth journey.
>
> More details on our first call will follow soon. In the meantime, if you
> have questions, please don't hesitate to reach out to me directly.
>
> Here's to your success,
>
> Jackie Summers
> Director of Sales Operations
> 951-675-0413
> TheKey.com <https://www.thekey.com/>[image: TheKey]
> <https://homecareassistance.com/>
>
>
>
>
--
* Lucy Giannattasio, CDP*
Home Care Liaison, Central NJ
lucy.giannattasio@thekey.com
Mobile: (908) 588-1676
https://thekey.com
[image: Click to go to TheKey's LinkedIn page.]
<https://www.linkedin.com/company/thekeycare> [image: Click to go to
TheKey's Facebook page.] <https://www.facebook.com/TheKeyCare> [image:
Click to go to TheKey's Instagram page.]
<https://www.instagram.com/thekeyhomecare>
*We value your feedback. Please leave us a Google review*
<https://g.page/r/CW7f_So_IEldEAI/review>
<https://thekey.com>