MavenCare Clearcare/Salesforce Transition > Paid Ads Transition

From: Alexa Graziani <agraziani@thekey.com>
To: Timothy Thomas <tt@thekey.com>, Kimberly Guerci <kguerci@thekey.com>, Angie Markwell <angie.markwell@thekey.com>
CC: Sarah Powers <spowers@thekey.com>, Jenn Lagemann <jennifer.lagemann@thekey.com>, Phil Chanda <phil.chanda@thekey.com>, Audra Williams <audraw@thekey.com>
Date: ue, 16 Aug 2022 11
Folder: INBOX

Hi Team,

Do you have an update on the timing for Mavencare to transition to our
Clearcare and Salesforce?

I would like to move forward with transitioning the paid ad campaigns away
from David and to our existing agencies, as discussed, but that is a
pre-requisite. (As well as in Canada an understanding that we will not be
measuring their leads separately from Toronto as a whole).

I would like to give David a 30-day notice and use that time to build out
the campaigns/develop our plan with InFront (Toronto) and Cardinal (NY). NY
will take more time since we will need to build out their landing pages on
TheKey.com as well.

Last I spoke to Tim, Matt Neal needed to provide an answer on this so let
me know if I should reach out to him directly and I can outline the
situation. I have a meeting with him on Thursday where we are discussing
paid advertising, so I will bring this up on that call. I want to make sure
this group is aligned on our go-forward plan before doing so though.

Thanks,

Alexa Graziani
Senior Marketing Manager - Consumer Growth
* Please note my email has changed: *
agraziani@thekey.com <https://brand.thekey.com/esg/agraziani@thekey.com>
(650) 416-1538 Ext. 181538
TheKey.com <https://www.thekey.com/>
[image: TheKey] <https://homecareassistance.com/>

MavenCare Clearcare/Salesforce Transition > Paid Ads Transition

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