--0000000000008532bf063e01971d Content-Type: multipart/alternative; boundary="0000000000008532be063e01971b" --0000000000008532be063e01971b Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Updated design attached here (two options for the front and one option for the reverse). Please let me know if we need to schedule a quick call for another round of edits. I'll be taking over this project from our designer for future revisions. Thanks! Katy On Thu, Sep 4, 2025 at 3:32=E2=80=AFPM Chuck Terlesky wrote: > Hi Katy, > > Thank you for the draft of the Calgary postcard. Tim and I have reviewed > it and would like to request the following updates: > > *Front Page* > > - > > Sharpen/clean up the first page design for stronger readability. > - > > Ensure *=E2=80=9C*TheKey *Home Care=E2=80=9D* is emphasized clearly. > - > > Change line to: *=E2=80=9C*Lifeguard: 24/7 critical activity monitorin= g for > your safety.=E2=80=9D > - > > Update the phone number to 587-609-8190. > - > > Update QR code text to read: =E2=80=9CLearn more about Lifeguard=E2=80= =9D. > > *Back Page* > > - > > Rearrange bullet points so Lifeguard features are prioritized at the > top. > - > > Keep the line: =E2=80=9CWe match CDHC rates=E2=80=94no out-of-pocket e= xpenses.=E2=80=9D > - > > Replace the current line *=E2=80=9CLifeguard safety monitoring at the = push of > a button=E2=80=9D* with: > =E2=80=9CLifeguard smart safety technology watching over you day and n= ight.=E2=80=9D > - > > Update phone number here as well to 587-609-8190. > - > > Update QR code text to match front page: =E2=80=9CLearn more about Lif= eguard=E2=80=9D. > > These adjustments will help emphasize the Lifeguard offering and ensure > contact details are accurate. > > Thanks for all the assistance with this postcard. We hope to get it right > so we can duplicate it in other markets. > > Regards, > > Chuck > > On Wed, Sep 3, 2025 at 9:02=E2=80=AFAM Chuck Terlesky > wrote: > >> Hi Tim, >> >> I've attached the revised postcard with your suggestions. Let us know >> what you think. >> >> Regards, >> Chuck >> >> On Wed, Sep 3, 2025 at 8:45=E2=80=AFAM Katy Kessler >> wrote: >> >>> Hi Chuck, >>> Our designer gave two alternates for the first page and made the text >>> revisions. Attached here. Take a look and let me know your thoughts! >>> Thanks, >>> Katy >>> >>> On Tue, Sep 2, 2025 at 9:24=E2=80=AFAM Chuck Terlesky >>> wrote: >>> >>>> Hi Katy, >>>> >>>> Can we get a redesign of the Calgary Postcard? >>>> >>>> This is from Tim: >>>> >>>> I don't like the design. Here's my suggestion and we make the design >>>> match the landing page for consistency. >>>> >>>> *Front* >>>> >>>> Headline: Switch to TheKey Calgary =E2=80=94 Get Lifeguard FREE With Y= our Care >>>> Subheadline: If you or a loved one currently receive home care through >>>> AHS or another provider, switch to TheKey today for premium care plus >>>> Lifeguard safety technology =E2=80=94 free for new clients. >>>> Visual E