Re: Script for Approval

Knowing that you'll want to embellish a bit I've got a core to build on at
23 seconds.


https://docs.google.com/document/d/1GynfYN7eELos2IXOBPz-YT9ikdwlc0F4q_uzef3tp-U/edit?usp=sharing


I would strongly recommend NOT trying to read out 'the Alberta Paid
Client-Directed Home Care Benefit'.


Happy to jump on a call once you've had time to consider.


Definitely need to ice the CTA destination.


Ray




On Wed, Mar 20, 2024 at 12:42 PM Timothy Thomas <tt@thekey.com> wrote:

> Hi Ray,
>
> The radio station provided us with a rough script. See attached. We're not
> big fans of it and suggest something to this effect below. Let me know what
> you think:
>
> SFX: Soft, uplifting music in the background.
>
> Narrator: "At TheKey Calgary, we understand the value of comfortable,
> independent living at home. That's why we're proud to offer our
> Client-Directed Home Care Program, designed for Alberta's seniors."
>
> SFX: Sound of pages flipping.
>
> Narrator: "With the Alberta Paid Client-Directed Home Care benefit, enjoy
> personalized home care services at no out-of-pocket costs, or choose
> premium options at reduced rates. Our team is here to guide you through
> every step, from determining eligibility to creating your care plan."
>
> SFX: Sound of a door opening, implying welcoming.
>
> Narrator: "Experience concierge customer service and direct billing to
> Alberta Blue Cross. Let TheKey unlock the door to quality home care and
> peace of mind."
>
> SFX: Soft chime.
>
> Narrator: "Call us at 403-301-3777 or visit thekey.ca/calgary/cdhc to
> learn more. TheKey Calgary, your partner in exceptional home care."
>
> ---------- Forwarded message ---------
> From: Chuck Terlesky <cterlesky@thekey.com>
> Date: Wed, Mar 20, 2024 at 12:36 PM
> Subject: Fwd: Script for Approval
> To: Timothy Thomas <tt@thekey.com>
>
>
>
>
> ---------- Forwarded message ---------
> From: Leon Tansey <Leon.Tansey@calgaryradio.rogers.com>
> Date: Tue, Mar 19, 2024 at 4:04 PM
> Subject: Script for Approval
> To: cterlesky@thekey.com <cterlesky@thekey.com>
>
>
> Hi Chuck, Happy Tuesday!   Please find attached a script idea for you to
> consider.   Look it over, think it over, and then give me a call in the
> morning to discuss further.  Normally, I would say call me…except….I want
> to make sure it hits on the point(s) you are trying to stress.    If not, I
> may have an idea.
>
>
>
> Let’s talk tomorrow.  Thanks!
>
>
>
> P.S.  Oh, your booking is in our system.  I will send you a copy of the
> order when I get a sec.   Did your accounting people find a “no reply”
> email from our Media E-Bill system?  And, you were going to send me
> something that needs to be signed??
>
>
>
> *Leon Tansey*
> *Account Manager, Media Business Unit*
> Rogers Sports & Media
> 535 - 7th Avenue SW Calgary, Alberta T2P 0Y4
> *e* leon.tansey@rci.rogers.com
> *m* 403.818.1304
> *o* 403.686.9710 *f* 403.291.4368
> [image: ROGERS - ROGERS Sports & Media]
>
>
>
>
>
>
>
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> --
> Chuck Terlesky B.A., CCPE
> General Manager
> Winnipeg and Calgary
>
> Calgary: 403-301-3777
> Winnipeg: 204-489-6000
>
> TheKey.ca   <https://thekey.ca/>
>
> [image: TheKey]
>
>
>
> --
> Tim Thomas
> Head of Canada Division
> *Please note my email has changed:*
> tt@TheKey.com <tt@thekey.com>
> (514) 591-9387
> TheKey.ca <https://www.thekey.ca/>
> [image: TheKey] <https://www.thekey.com/>
>